Director, Global E-commerce

PAX Labs • San Francisco, CA

111d • $180,000

About The Position

The Director of Global E-commerce has full business oversight across all direct-to-consumer channels and Amazon. The role is responsible for developing and executing growth strategies, overseeing global demand generation, leading promotional and merchandising planning, and innovating in digital marketing. This leader will own the P&L for e-commerce, define KPIs, manage a cross-functional team, and serve as a subject matter expert for Amazon Seller Central, Shopify, Google Analytics, Klaviyo, and all modern digital advertising platforms. This position is ideal for a driven strategic leader ready to innovate and drive digital commerce growth on a global stage.

Requirements

• 10+ years’ experience in e-commerce leadership, preferably in consumer electronics or related industries.
• Proven expertise managing e-commerce operations on Amazon Seller Central and Shopify.
• Advanced knowledge of modern digital advertising and demand generation strategies.
• Strong analytical and strategic mindset, with P&L ownership experience.
• Experience leading cross-functional and remote teams in a fast-paced environment.
• Excellent communication, presentation, and organizational skills.
• Bachelor’s degree required; MBA or similar preferred.
• Occasional travel to San Francisco, CA headquarters required.

Responsibilities

• Co-lead the e-commerce strategy, and lead business oversight, for the US, Canada and EU markets.
• Directly lead e-commerce financial oversight, revenue forecasting, and performance reporting.
• Lead demand generation and related promotional planning including paid media, SEO, and email marketing.
• Develop data-driven customer acquisition strategies and steer related agency engagement.
• Oversee e-commerce related technical platforms and related agency service providers.
• Build and execute a global growth marketing roadmap — including funnel optimization, A/B testing, retention programs, and loyalty strategies.
• Lead full-funnel paid media, organic, and affiliate programs to accelerate acquisition at efficient CAC.
• Partner with brand/creative to test messaging, landing pages, and conversion flows.
• Define lifecycle marketing strategies across email, SMS, and CRM to maximize LTV.
• Establish a culture of experimentation and data-driven iteration across campaigns and site experience.
• Continuously optimize product listings, buyer experience, and digital merchandising to achieve objectives.
• Mentor and develop direct reports while fostering a culture of accountability, innovation and impact.
• Provide performance updates and recommendations to the VP of Marketing and executive leadership.

Benefits

• Competitive compensation, equity & bi-annual performance reviews
• Fully funded comprehensive medical, dental, and vision coverage
• 401K plan
• Generous PTO policy
• Paid Parental Leave
• Monthly wellness reimbursement
• Cell Phone reimbursement
• Employee Purchase Program for discounted PAX devices
• Weekly catered lunch, endless snacks and beverages
• Dog Friendly HQ in the Mission District of San Francisco
• Employee Assistance Program including access to online legal support

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: Bachelor's degree
• Number of Employees: 251-500 employees