Director, Digital & Marketplace Sales

Genesco • Nashville, TN

123d

About The Position

The Director, Digital & Marketplace Sales will be responsible for driving growth and profitability on Amazon (1p and 3p), a strategic eCommerce channel, and managing performance on Marketplaces (Target, Walmart, eBay) and Wholesale eCommerce (Zappos and dropship partners). This leader will ensure annual sales and profitability goals are met across these key eCommerce channels. The ideal candidate is a strategic operator with deep knowledge of Amazon and marketplace ecosystems, a track record of delivering revenue and margin growth, and the ability to lead cross-functional teams and external partners to achieve aggressive goals.

Requirements

• 10 - 15 yrs proven experience in eCommerce sales, particularly within Amazon and marketplace environments, with a strong track record of driving revenue and margin growth.
• Bachelor's Degree in Business, Marketing, or related field.
• Deep Expertise in driving Amazon sales (1p & 3p) required.
• Exceptional leadership skills with the ability to inspire and lead cross-functional teams towards achieving ambitious sales goals.
• Strong analytical skills, with proficiency in utilizing data to make informed business decisions and drive sales performance.
• Expertise in Amazon Advertising, retail media networks, and digital marketing.
• Track record of delivering results in fast-paced, deadline-driven environments.

Responsibilities

• Develop and execute a comprehensive eCommerce sales strategy that aligns with overall business objectives, emphasizing aggressive growth and market share expansion.
• Own strategy and execution across Vendor Central, Seller Central, FBA, and authorized resellers to drive revenue and profitability.
• Analyze market trends and customer insights to identify new opportunities for sales and optimize product offerings on Amazon.
• Lead cross-functional teams to enhance product visibility, improve customer experience, and drive conversion rates, ensuring alignment with merchandising and marketing efforts.
• Optimize assortment, pricing, promotions, inventory, logistics, advertising, and content to maximize sales and contribution margin.
• Lead Amazon Advertising strategy, balancing topline growth with contribution margin.
• Serve as the primary point of accountability for Amazon sales & profitability and overall channel performance.
• Drive growth and profitability across marketplaces (Target, Walmart, eBay and emerging marketplaces).
• Partner with Sales, Merchandising, and Marketing to optimize assortment, inventory, promotions, content, and pricing for dropship retailers (e.g., Macy's, Kohl's, JCPenney, DSW).
• Ensure brand consistency and high-quality presentation across all digital retail partners.
• Evaluate and scale emerging platforms (TikTok Shop, Instagram Checkout, Facebook).
• Partner with Marketing to develop campaigns that drive conversion across social commerce.
• Stay ahead of industry trends, piloting new technology and digital opportunities.
• Lead analytics and reporting across all Digital channels, providing real-time insights and recommendations to optimize performance and inform strategic decisions.
• Develop and maintain key KPIs across Amazon, marketplaces, and wholesale eCommerce — and make data driven decisions that are directly tied to driving sales growth, profitability, and channel performance.

What This Job Offers

• Industry: Clothing, Clothing Accessories, Shoe, and Jewelry Retailers
• Education Level: Bachelor's degree