Director, Customer Insights - Market Access

Regeneron Healthcare Solutions • Sleepy Hollow, NY

91d • $180,400 - $300,700 • Hybrid

About The Position

Regeneron is seeking a Director, Customer Insights - Market Access to join our organization! In this role, a typical day might include: The Director, Customer Insights, Market Access will report into the Executive Director, I&A, Market Access, within the Commercial Strategy and Insights and Analytics (CSI&A) department. This individual will partner with and serve as a strategic advisor for Market Access stakeholders to inform business decisions - including with payers, providers, policymakers and health systems. This includes leading efforts to understand customer needs, behaviors and preferences, translating these insights into actionable strategies that enhance market access, drive growth and improve customer experience across all Regeneron brands. The individual will require a strong understanding of how and when to use specific market research methodologies to drive a high-resolution and up-to-date market understanding, to inform commercial market access strategy and implementation.

Requirements

• BA/BS required.
• 12+ years of pharmaceutical/biotech commercial experience (or 10+ years with MBA/MS), in roles of increasing accountability.
• Prior experience with market access primary research, biologic medicines and in market-leading brands is required.
• Demonstrated success in using market research to inform and influence important business decisions.
• Experience in survey design, data analysis, managing suppliers, presenting results, and recommending courses of action.
• Experience in cross-functional communication and consensus building.
• Strong technical understanding of marketing research methodologies.
• Demonstrated knowledge of the legal and regulatory environment, as it relates to commercialization in the pharmaceutical/biotechnology industry.
• Strong analytical skills and strategic thinking ability.
• Concise and impactful written and verbal communication skills.
• Demonstrated experience in influencing and driving decision making.
• Expertise in data visualization and data storytelling of market research findings.

Responsibilities

• Lead market research plans and individual projects that inform business decisions for Regeneron's Market Access team.
• Develop innovative Customer Insights plans that align with strategic imperatives for Market Access and Commercial Business Units (CBUs).
• Proactively recommend studies that inform critical market access decision-points and address opportunities and challenges.
• Develop and maintain a mutually beneficial partnership with stakeholders across the Market Access team, Regeneron CBUs and CSI&A.
• Manage market access research suppliers to design, scope, execute and analyze research results and develop business implications.
• Partner closely with Market Access, HEOR, Medical Affairs and other stakeholders to shape value propositions and go-to-market approaches.
• Collaborate with the Market Access team, CBUs and CSI&A colleagues to influence data capabilities and stay informed on the market access landscape.
• Work closely with Advanced Analytics partners to effectively measure performance of key market access initiatives.
• Demonstrate proficiency and drive continuous improvement in market access primary research designs and analysis.
• Manage all market access primary research in accordance with internal compliance policies and best practices.
• Recommend reasonable, evidence driven business-building ideas, while encouraging the use of customer and market insights.
• Provide support for pricing and contracting strategies, designing patient reimbursement journeys, and developing patient support programs.
• Lead qualitative and quantitative research with payers, providers, and policy stakeholders to understand evolving access dynamics.
• Collaborate with pricing and contracting teams to incorporate customer insights into pricing strategies and negotiations.
• Map the end-to-end patient reimbursement journey to identify pain points and opportunities for improvement.
• Establish, manage and share outcomes from plans that measure and track performance against critical success factors.
• Synthesize insights and analyses from a variety of sources to inform strategic choices and decisions.
• Create compelling presentations that communicate complex insights in a manner that is easily understood.

Benefits

• Health and wellness programs
• Fitness centers
• Equity awards
• Annual bonuses
• Paid time off for eligible employees

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Industry: Merchant Wholesalers, Nondurable Goods
• Education Level: Bachelor's degree