Director, CRM & Lead Optimization
Onity•West Palm Beach, FL
414d•$120,000 - $130,000
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About The Position
The Director of Velocify CRM & Lead Optimization will lead the development of lead generation strategies for the originations group, managing incoming leads and optimizing their assignment to sales representatives. This role focuses on enhancing lead nurturing processes, managing the lead scoring system, and collaborating with marketing and sales teams to improve overall efficiency in lead management. The director will also audit current lead management protocols and implement strategies to enhance system functions and lead routing.
