Director, Creator Relations

Viral Nation Inc.

3d

About The Position

At Viral Nation, we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world’s fastest-growing digital brands. Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast-paced culture. Our ability to stay at the forefront of the industry has fuelled our success and will guide us in paving the path forward. We’re driven to push boundaries and think beyond today to deliver strategies, and we’re just getting started. While we continuously exceed our goals, we need your help – our success is only as great as our people. Strong performance leads to high expectations, and we must keep raising the bar! As the Director of Creator Relations at Viral Nation, you will lead a dynamic team responsible for recruiting top-tier influencers and creators in alignment with our segmentation and Ideal Customer Profiles (ICPs). Your role is crucial in sourcing, negotiating, and maintaining communication with influencers and creators. Additionally, you will build and manage relationships with talent agencies across key verticals. A significant part of your role involves driving the adoption of Viral Nation's technologies among influencers and achieving specific targets that contribute to the strategic growth objectives of the company.

Requirements

• 7+ years of experience in the Talent and Influencer industry
• Is an active participant and consumer of the social media industry
• Demonstrated knowledge of, and prior experience with, analyzing social media metrics
• Prior experience working with digital content creators, and/or influencers

Responsibilities

• Lead and develop the Creator Relations team towards achieving set targets.
• Instill a culture of high performance, innovation, and goal orientation.
• Strategically recruit influencers and creators, aligning with Viral Nation’s segmentation strategies and ICPs.
• Implement recruitment strategies aimed at achieving specific growth targets.
• Lead negotiations with a focus on meeting and exceeding recruitment and performance targets
• Ensure clear, consistent, and strategic communication with influencers and creators
• Develop relationships with talent agencies, focusing on strategic growth and target achievement
• Serve as the primary strategic liaison between Viral Nation and external networks.
• Drive the adoption and effective use of Viral Nation’s technologies, aligning with strategic growth plans with regards to influencer onboarding and management
• Facilitate training and support for technology platforms to maximize influencer performance and target realization
• Offer strategic insight on relevant creators during the planning of influencer campaigns with a focus on meeting growth objectives
• Align creator relations strategies with the company’s overarching business and growth goals
• Work with data and operations teams to regularly analyze and report on the performance of influencer partnerships against targets
• Utilize data-driven insights to optimize strategies for target achievement and growth

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed
• Number of Employees: 101-250 employees