Director, Community & Event Experience–Hospitality Design Group
About The Position
Emerald is seeking a Director, Community & Event Experience to elevate and expand the Hospitality Design brand, including the flagship HD Expo + Conference and related executive-level events. The Director, Community & Event Experience, will lead efforts to create a cohesive, innovative, and impactful brand experience across live events and year-round engagement initiatives. This highly collaborative role blends creativity, strategy, and leadership. The Director will work closely with marketing, content, operations, and sales teams to design experiences that inspire, educate, and connect the hospitality design community. The ideal candidate is a visionary thinker who combines an understanding of brand storytelling, event design, and audience engagement with data-driven decision-making to deliver measurable impact and exceptional customer satisfaction.
Requirements
- 5+ years of experience in event management, community building, event sponsorship development; hospitality, design, or creative industries preferred.
- Proven ability to translate brand strategy into immersive live experiences.
- Strong leadership and cross-functional collaboration skills.
- Exceptional project management abilities with attention to detail and deadlines.
- Demonstrated success in building partnerships and relationships within creative or B2B communities.
- Data-driven mindset with the ability to measure and communicate impact.
- Excellent communication, presentation, and storytelling skills.
- A passion for design, creativity, and community engagement.
Responsibilities
- Partner with the VP/Brand Director to develop and execute the long-term brand experience strategy for the Hospitality Design portfolio.
- Ensure that all live event experiences—reflect a unified and compelling brand identity.
- Identify opportunities to evolve and expand the brand’s reach through new experiences, partnerships, and content-driven initiatives.
- Collaborate with internal stakeholders to align the event experience with Emerald’s broader brand and business objectives.
- Lead the creative vision for the hospitality design executive events, ensuring each element enhances attendees and sponsor collaboration and engagement
- Through live events, develop and implement new activations, curated experiences, and design-forward environments that strengthen the brand’s leadership position in the hospitality design industry.
- Oversee post-event evaluations to measure impact and identify areas for improvement based on data and attendee feedback.
- Collaborate with external partners, agencies, and designers to bring the brand’s events vision to life.
- Work cross-functionally with marketing, content, and operations to deliver exceptional year-round engagement programs that also fosters participation in our flagship tradefairs.
- Cultivate relationships with key leaders, designers, and influencers within the hospitality design community.
- Partner with content and marketing teams to develop strategies that attract new audiences and deepen engagement among existing communities.
- Support strategic sponsorship and partnership initiatives that enhance the attendee and exhibitor experience while driving revenue growth.
- Support internal brand experience initiatives, encouraging collaboration and creativity across teams.
- Serve as a thought partner to the Brand Director and senior leadership on event innovation, audience development, and industry trends.
- Foster a culture of excellence, inclusivity, and innovation across all brand touchpoints.
Benefits
- unlimited vacation for exempt employees
- flexible working locations
- 401(k) plan with a company match
- medical/dental/vision coverage with inclusive provisions including transgender services and fertility benefits
- parental and caregiver leave
- dependent, commuter and FSA benefits
- professional development programs like Toastmasters
- mental wellness tools such as weekly guided meditation programs
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What This Job Offers
Job Type
Full-time
Career Level
Director
Education Level
No Education Listed
Number of Employees
501-1,000 employees
