Director-Channel Marketing
About The Position
Capital One is seeking a result oriented and data-driven Marketing Director to fill a critical position within the Global Payment Network organization. In this role, the Director will orchestrate multi-channel initiatives to ensure acceptance and enablement readiness throughout the payment's ecosystem. The audience includes merchants, acquirers, enablers, and other network participants. The role focuses on leading strategic efforts in channel distribution, vendor partnerships, merchant analytics, and partner enablement, all aimed at driving operational excellence and enhancing the market impact of Network acceptance.
Requirements
- Bachelor's Degree or Military Experience
- At least 10 years of professional experience at a media or advertising agency, research firm, or corporate environment in a consumer-focused role (media strategist, communications planner, strategic planner, account planner, data strategist, etc.)
Nice To Haves
- MBA preferred with marketing relevant coursework (esp. Market Research, Marketing, Sociology, Psychology, Behavioral Economics)
- Experience with Payments& Financial Services
Responsibilities
- Develop and execute go-to-market plans across direct and indirect distribution channels
- Align channel strategies with MSA analysis, merchant segmentation data and regional/MCC market dynamics
- Collaborate with Sales, Customer Experience, Operations and Analytics teams to ensure channel readiness
- Oversee vendor selection, onboarding, and performance evaluation
- Negotiate contracts and service-level agreements (SLAs)
- Implement governance frameworks to ensure compliance and operational efficiency
- Lead merchant segmentation and behavioral analysis to inform strategy
- Partner with Analytics to develop channel distribution models, dashboards and insights
- Translate analytics into actionable recommendations for channel teams
- Build and manage strategic relationships with payment processors, enablers, and ecosystem partners
- Identify co-marketing, integration, and joint solution opportunities
- Represent the company in industry forums and partner engagements
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What This Job Offers
Job Type
Full-time
Career Level
Director
Industry
Credit Intermediation and Related Activities
Number of Employees
5,001-10,000 employees
