Digital Reach Specialist

The Church of Eleven22•Jacksonville, FL

17h•Onsite

About The Position

The Digital Reach Specialist is responsible for content creation, video editing, maintenance and channel development for all channels of The Church of Eleven22 ® , with the primary goal of reaching more people with the gospel of Jesus Christ and helping them discover and deepen their relationship with Him. The individual in this role should have a deep understanding of YouTube content creation best practices and a finger on the pulse of audience preferences in the local church realm.

Requirements

Model The Church of Eleven22 ’s mission, vision and core values
Ability to maintain strict confidentiality
Ability to adapt to change
Strong proactive communication skills
Ability to develop and implement video content strategies
Experience planning content calendars and managing publishing schedules
Data ‑ informed decision ‑ making and KPI ownership (YouTube Analytics)
SEO/metadata and discovery competency
Ability to build organizational relationships/partnerships and influence across teams
Minimum of three year s of experience managing YouTube channels preferred
Track record of YouTube growth and experience
Experience with YouTube SEO, including keyword research, tags and descriptions preferred

Nice To Haves

Experience with YouTube SEO, including keyword research, tags and descriptions preferred
Minimum of three year s of experience managing YouTube channels preferred

Responsibilities

Channel Growth and Optimization
Increase subscriber count and viewership
Develop and implement strategies for growth, including setting and achieving quarterly targets
Optimize video titles, descriptions, tags and thumbnails for better visibility
Content Strategy and Creation
Collaborate with content creators and digital teams to develop and execute content strategies
Identify trends and create new content formats (e.g., short-form evergreen content)
Ensure a consistent flow of high-quality content across all channels
Multi- c hannel Management
Manage and optimize multiple YouTube channels with consistent branding
Maintain content schedules and ensure timely video distribution
Apply YouTube SEO best practices to improve search rankings and visibility
Performance Analysis and Improvement
Monitor key performance metrics and provide regular reports on growth and engagement
Use data insights to refine content strategies and make informed optimizations
Stay updated on YouTube’s algorithm changes, features and industry trends
Apply proven growth strategies to continuously increase YouTube reach and performance
Cross- t eam Collaboration and Support
Partner with media, digital and online teams to align content strategies and best practices
Ensure collaboration across departments for content creation and community engagement
Assist with other responsibilities as needed