Digital Product Manager Lead

Elevance Health-posted 12 months ago
$129,996 - $194,994/Yr
Full-time • Mid Level
Atlanta, GA
5,001-10,000 employees
Insurance Carriers and Related Activities
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The Digital Product Manager Lead is responsible for providing day to day leadership of digital product management associates and initiatives. Reporting to the Staff VP of Digital Product Development, the Digital Product Owner will have responsibilities including translating the needs and insights of Specialty Rx Customers into a roadmap of specific initiatives, requirements, and acceptance criteria; designing solutions that support critical objectives; renewing analytics data and metrics dashboards to understand user needs, opportunities, and existing product performance; prioritizing work to balance velocity with value; and working with stakeholders, partners, and delivery teams across the entire CarelonRx portfolio to ensure on-time, on-budget, on-target delivery.

  • Assess digital impacts of initiatives, prioritize work team activities and address execution obstacles.
  • Communicate status, priorities, strategies, and success metrics to constituencies including management and other team members including but not limited to IT and business stakeholders.
  • Organize and facilitate standard agile operating processes including research planning, capability needs, product roadmaps, release communication, and budget management; ensure initiatives meet stated business goals and solutions are delivered with quality.
  • Ensure the organization meets its performance goals and that there is alignment across the execution teams, escalating and resolving issues impacting delivery.
  • Collaborate with a broad matrix of Product Owners, UX Designers, Content Strategists, Project Managers/Scrum Masters, business requestors, and subject matter experts (SMEs).
  • Partner across the enterprise to identify and document digital features as detailed acceptance criteria for delivery and development.
  • Bring forward a user-centered design philosophy and employ a customer focused and data driven decision framework toward improving customer and client engagement and acquisition.
  • Benchmark and track the performance of our solutions and identify tactical opportunities and enhancements, supported by analytics, competitive analysis, KPI measurements, etc.
  • Support end-to-end efforts to develop and deliver solutions and features; resolve defects and bugs; and publish content changes and other change requests.
  • Own grooming and refinement of high-level strategic priorities into discrete epics and features; collaborate with Digital Product leadership to size work, prioritize backlog, and align team capacity to value.
  • Collaborate and consult with business stakeholders, Content Strategy, User Research, and UX/Product Designers to translate business and user objectives into MVP requirements and acceptance criteria.
  • Manage and coordinate creation of mockups, demos, and technical proofs of concept to illustrate solutions and capabilities for stakeholders; coordinate feedback for content, design, and development teams, and lead iteration toward delivery.
  • Deliver continuous site and feature enhancements via Agile product development processes; own Program Epics and Features on their way to delivery, and support total product lifecycle, from inception to release and iteration to retirement.
  • Ensure site experience, content, and design is consistent with brand, legal, and compliance requirements.
  • Run the day-to-day work of driving scrum teams toward delivery, PI and sprint planning, retrospectives, and demos of digital features, in cooperation with development scrum masters.
  • Requires a BA/BS degree and a minimum of 7 years of related experience; or any combination of education and experience, which would provide an equivalent background.
  • 5-7 years' experience leading responsive web product management preferred.
  • 5 years' experience building digital customer-facing products, at scale preferred.
  • 3 years' experience building customer-centric digital experiences (B2C) preferred.
  • 2 years' experience with Agile processes, such as SAFe, Scrum, and/or Kanban preferred.
  • Proven track record of successfully shipping superior digital products preferred.
  • Able to effectively translate digital strategy into discrete deliverables preferred.
  • Strong working knowledge of all key functional areas, including usability, UX, design, marketing, and information architecture; able to collaborate with front-end development and software architecture teams on delivery preferred.
  • Detail-orientated and thorough, with strong execution skills and ability to deliver and measure results in a complex and fluid environment preferred.
  • Understands 'the art of compromise,' with an ability to articulate both business and marketing needs as well as desired end-user experience; able to provide practical, useful input on design, experience, and technical decisions preferred.
  • Excellent communication and interpersonal skills strongly preferred.
  • Displays a growth mindset and a bias towards action.
  • Knowledgeable in modern web architecture and development, responsive web design, mobile web patterns, performance optimization, SEO, and analytics preferred.
  • Bachelor's degree in Marketing, MIS, Computer Science, or equivalent experience strongly preferred.
  • Comprehensive benefits package
  • Incentive and recognition programs
  • Equity stock purchase
  • 401k contribution
  • Paid holidays
  • Paid Time Off
  • Short and long term disability benefits
  • Medical, dental, vision insurance
  • Life insurance
  • Wellness programs
  • Financial education resources
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