Digital Media Manager - Florida

Rocky Mountain Chocolate Factory • Durango, CO

209d • $45,000 - $65,000

About The Position

The Digital Media Manager will be responsible for generating, auditing, editing, and producing compelling digital and physical media for RMCF's marketing department. The ideal candidate is a creative, out-of-the-box thinker that has immense storytelling capability through the strategic generation and/or procurement of digital media. Reporting directly to the VP of Marketing, the Digital Media Manager is a role that carries an understanding of branding, presentation, visual polish, and curation to make ideas come to life.

Requirements

• 4+ years serving as a creative professional with a strong understanding of visual design. Audio experience is welcome.
• 3+ years of content strategy development.
• 5+ years of hands-on experience with creative software suites (Adobe, etc.).
• Experience working with a team of creative professionals through projects of varying scope.
• Strong understanding of social media platforms and trends.
• Strong written and verbal communication skills.
• Planning, organizing and follow up skills, with the ability to prioritize and manage multiple projects within sensitive deadlines and a changing environment.

Responsibilities

• Ensure brand integrity through quality control of creative assets, while contributing to ideation and campaign development with a focus on innovation and audience engagement.
• Support daily marketing operations in collaboration with the marketing department.
• Understand our customer and our franchise network, while shooting, generating, or curating content that resonates with our audience.
• Utilize tools such as Adobe Creative Suite, Meta Business Suite, and project management software (e.g., Asana or Trello) to manage content workflows and team collaboration.
• Maintain relationships with print vendors and other external resources to ensure quality and cost-effectiveness.
• Contribute across all realms of media, from photo and video to storyboarding and design.
• Stay current on industry trends, emerging social platforms, and evolving best practices to keep RMCF's media presence modern and competitive.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Food and Beverage Retailers
• Education Level: Bachelor's degree