Digital Media Analyst (Retail)

Acosta Group • California City, CA

102d

About The Position

This position is #hybrid in the office for 3 days per week. You will be responsible for generating retail media data and actionable insights to support category management and Retail Media sales initiatives. This includes contributing to category reviews, new item presentations, performance scorecards, assortment and shelving strategies, and ad hoc analytical projects.

Requirements

• Bachelor's Degree, preferred
• Up to one year of related work experience
• Demonstrate an intermediate degree of proficiency in Windows and related software applications, including Excel and PowerPoint. Knowledge of Power BI and advanced macros would be a strong asset.
• Experience with retailer POS, syndicated data, and/or category/space management tools would be an asset.
• Demonstrate a drive for results, pursuing assigned tasks with energy and a desire to achieve.
• Able to understand and apply basic math and CPG principles in the achievement of assigned work.
• Effectively communicate and interact with others and work effectively within a team.

Responsibilities

• Provide analytical support for connected commerce initiatives, including Shopper Marketing, digital shelf, Retail Media, and leveraging a variety of CPG, retailer, and digital data sources.
• Develop and maintain dashboards and scorecards that track online and offline KPIs, including share of search, digital shelf availability, pricing, content compliance, and conversion metrics.
• Collaborate with cross-functional teams (e.g., sales, marketing, shopper insights) to deliver actionable insights that drive omnichannel growth strategies for CPG clients.
• Ensure data integrity and accuracy across multiple platforms and tools, including syndicated data, retailer portals, and digital shelf analytics platforms (e.g., Circana, NielsenIQ, Skai, Commerce IQ).
• Support the creation of client-facing presentations that synthesize complex data into compelling narratives, highlighting opportunities to optimize connected commerce performance.
• Stay current on retailer digital strategies, emerging commerce trends, and client-specific KPIs to proactively identify growth opportunities and risks.
• Partner with internal BI and data engineering teams to enhance automation and scalability of reporting solutions.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Industry: Professional, Scientific, and Technical Services
• Education Level: Bachelor's degree