Digital Marketing Intern

Walker & DunlopBethesda, MD

About The Position

We are Walker & Dunlop. We are one of the largest providers of capital to the commercial real estate industry, enabling real estate owners and operators to bring their visions of communities — where people live, work, shop, and play — to life. We are committed to creating meaningful social, environmental, and economic change in our communities. Walker & Dunlop’s Summer Internship Program provides a dynamic environment for students to learn aspects of the commercial real estate finance industry. Each year, W&D invites a distinguished group of interns to participate in a ten-week training and mentoring program to help build their skills and learn about the organization. Interns will play supporting and individual contributor roles and have the opportunity to make meaningful contributions to our business through hands-on training. Our marketing team focuses on building and promoting the W&D brand to ensure that everyone understands the benefits of W&D. Our specialized marketing experts collaborate to provide excellent service internally and externally. Our marketing specialties include: Brand & Content, Creative, Marketing Strategy & Planning, Digital (Web, Email, Advertising, Ops, & Analytics), Communications/PR, and Events. The Digital Marketing Intern will be responsible for supporting digital marketing managers in building, testing, deploying, and measuring advertising campaigns (PPC & trade publications). This role represents an exciting opportunity to get exposure to a wide range of digital channels and tactics in a fast-paced, hands-on environment. An eye for detail, eagerness to learn new skills, high degree of adaptability, and a collaborative attitude will be critical to your success. The team values a solutions-oriented mindset, an attitude of continuous learning & optimization, and a spirit of kindness toward teammates & other collaborators.

Requirements

  • Must be enrolled in/graduated from full-time and pursuing a bachelor’s degree in an undergraduate program at an accredited university
  • Must be at least 18 years of age and eligible to work in the U.S.
  • Must have at least a 3.0 cumulative GPA
  • Must be able to commit to a six-month period beginning June 1st and ending December 18th.
  • Ability to collaborate with a team remotely
  • Be a team player and self-starter
  • Have strong communication skills and personal drive
  • Be willing to do what it takes to contribute to the bottom line
  • Strong attention to detail
  • Developed organizational and time management skills
  • Versatility, flexibility, and a willingness to adapt to new challenges
  • Demonstrated professional maturity
  • Ability to take initiative and work independently
  • Proficiency in Microsoft Office suite
  • Ability to show ownership of your work, take on challenges and acknowledge growth opportunities, and demonstrate patience when learning new processes
  • Courtesy, respect, and thoughtfulness in teaming with colleagues and other stakeholders

Nice To Haves

  • Relevant work experience a plus

Responsibilities

  • Build, test, and analyze advertising campaigns with guidance from advertising manager.
  • Assist with cleaning and importing targeting lists into ad platforms.
  • Assist with ad campaign performance measurement and reporting.
  • Coordinate with content, creative, web, and email teams to develop ad creative and obtain requisite stakeholder approvals.
  • Proofread and test ad creative as part of existing quality assurance processes.
  • Coordinate with ad buying agency to manage PPC ad campaigns.
  • Collaborate with teammates to improve processes and documentation.
  • Help keep project statuses up-to-date in Asana.

Benefits

  • The opportunity to join one of Fortune Magazine’s Great Places to Work winners
  • Comprehensive benefit options that have earned Walker & Dunlop the gold level of the 2025 Cigna Healthy Workforce Designation™
  • Up to 83% subsidized medical payroll deductions
  • Competitive dental and vision benefits
  • 401(k) + match
  • Pre-tax transit and commuting benefits
  • A robust health and wellness program – earn cash rewards and gain access to resources that promote health, engagement, and balance
  • Paid maternity and parental leave, as well as other family paid leave programs
  • Company-paid life, short and long-term disability insurance
  • Health Savings Account and Healthcare and Dependent Care Flexible Spending
  • Career development opportunities
  • Empowerment and encouragement to give back – volunteer hours and donation matching
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