Digital Marketing Campaign Leader

CumminsIndianapolis, IN
3d

About The Position

We are looking for a talented Digital Marketing Campaign Leader to join our team specializing in Communications for Cummins Inc. in Indianapolis, IN. In this role, you will make an impact in the following ways: Lead the development and execution of integrated marketing communication plans that align stakeholders and drive cohesive brand messaging. Deliver effective multi-channel campaigns by optimizing digital, social, email, and traditional marketing strategies for maximum reach and engagement. Produce compelling, audience-focused content that strengthens the brand and clearly communicates value propositions. Leverage industry insights and competitive intelligence to shape proactive marketing strategies and uncover new growth opportunities. Strengthen cross-functional alignment by partnering closely with sales, product, and creative teams to ensure seamless execution of initiatives. Build and guide a high-performing marketing team through mentorship, clear direction, and ongoing development. Cultivate strong relationships with leaders, stakeholders, and suppliers to support collaboration and accelerate project success. Safeguard and elevate Cummins’ brand identity across all marketing materials and customer touchpoints.

Responsibilities

  • Lead the development and execution of integrated marketing communication plans that align stakeholders and drive cohesive brand messaging.
  • Deliver effective multi-channel campaigns by optimizing digital, social, email, and traditional marketing strategies for maximum reach and engagement.
  • Produce compelling, audience-focused content that strengthens the brand and clearly communicates value propositions.
  • Leverage industry insights and competitive intelligence to shape proactive marketing strategies and uncover new growth opportunities.
  • Strengthen cross-functional alignment by partnering closely with sales, product, and creative teams to ensure seamless execution of initiatives.
  • Build and guide a high-performing marketing team through mentorship, clear direction, and ongoing development.
  • Cultivate strong relationships with leaders, stakeholders, and suppliers to support collaboration and accelerate project success.
  • Safeguard and elevate Cummins’ brand identity across all marketing materials and customer touchpoints.
© 2024 Teal Labs, Inc
Privacy PolicyTerms of Service