Digital Marketing Analyst I

Melaleuca-posted 2 months ago
Full-time • Entry Level
Idaho Falls, ID
1,001-5,000 employees
Personal and Laundry Services
Resume
Match Score
Upload and Match ResumeTrack Jobs with Teal

As a Digital Marketing Analyst, you'll play a critical role in shaping the online experience for Melaleuca customers. You'll transform data into actionable insights that improve engagement, optimize Melaleuca.com performance, and drive e-commerce growth. This position blends analytical expertise with creative problem-solving and strategic thinking - all in service of enhancing the customer journey.

  • Lead website optimization analysis and reporting for the Digital Marketing team.
  • Provide actionable insights and recommendations to Senior Management, Marketing, Sales, Business Development, and Customer Care.
  • Define key performance indicators (KPIs) and build clear, meaningful dashboards to support business decisions.
  • Analyze site performance, conversion trends, user behavior, acquisition effectiveness, and promotional results - identifying opportunities to increase engagement and revenue.
  • Partner with developers to implement new tracking, analytics, and reporting tools; ensure accuracy and data integrity.
  • Translate data findings into business insights that enhance the customer experience and support Melaleuca's long-term growth.
  • Maintain a strong understanding of Melaleuca's brand, marketing strategy, and company goals to ensure analytics align with our mission.
  • Perform additional duties and projects as assigned.
  • Ability to legally work in the USA
  • Ability to relocate to Idaho Falls, ID and work in-person 5 days a week.
  • Bachelor's degree in Business, Marketing, Mathematics, Statistics, or a related field with outstanding academic performance
  • Proficiency with statistical tools, methodologies, and data-driven decision-making (including hypothesis testing, lift, and impact analysis).
  • Strong background in time-series and comparative data analysis.
  • Expertise in data visualization - able to deliver clear, concise, and actionable reports.
  • Experience with customer behavior analysis (segmentation, clustering, targeting).
  • Understanding of cross-channel relationships across marketing platforms, content, and offers.
  • Knowledge of upsell and cross-sell strategies, including offers, promos, and bundling approaches.
  • Exceptional problem-solving, critical thinking, and organizational skills.
  • Self-motivated with a 'Find a Way or Make a Way' mindset.
  • Coachable, flexible, and able to thrive in a fast-paced environment.
  • Strong written and verbal communication skills.
  • Proven ability to handle sensitive information with confidentiality and discretion.
  • Team-oriented collaborator with a passion for idea sharing and continuous improvement.
  • Consistent accuracy and attention to detail under deadline pressure.
  • Comprehensive medical, dental, and vision coverage
  • 401(k) plan with company match
  • Profit-sharing bonus program
  • Paid time off (PTO) and paid holidays
  • Wellness program and on-site fitness center
  • Employee assistance program (EAP) for counseling and resources
  • Product discounts on Melaleuca wellness products
  • Career development and advancement opportunities within a growing global company
  • Beautiful corporate campus with walking trails, on-site cafeteria, and employee events
Track Jobs with Teal

Job Search Resources

•
AI Resume Builder
•
Digital Marketing Analyst Resume Examples
•
Digital Marketing Analyst Cover Letter Examples

Tools

Career Hubs

Guides

Company

© 2024 Teal Labs, Inc
Privacy PolicyTerms of Service