Digital Experience/Behavioral Analytics (Tagging)- Senior Associate

JPMorgan Chase & Co. • New York, NY

8d

About The Position

Are you ready to shape the future of digital banking? Join us at Chase as we transform customer experiences through innovative data and analytics. As a Tagging Analyst, you will play a key role in ensuring our digital channels deliver reliable, actionable insights. Your expertise will help us deepen customer engagement and position Chase as a leader in digital financial services. Be part of a dynamic team where your contributions make a real impact.

As a Tagging Analyst in the Digital Data Owner team, you help us deliver accurate and meaningful data to drive business decisions and enhance customer experiences. You collaborate with cross-functional teams to ensure our digital tagging and tracking are implemented correctly and support our strategic goals. You play a vital role in maintaining data integrity and supporting analytics initiatives across web and mobile channels. Together, we create value by transforming data into actionable insights.

Requirements

• Minimum 5 years of business analysis experience
• Experience with behavioral or click-stream data using analytics platforms such as Adobe Analytics or Google 360
• Experience validating analytics tags on web and mobile platforms
• At least 1 year working in an agile environment
• Experience working with web and native mobile app data
• Experience managing web analytics or tag management projects
• Experience with query languages such as SQL or Python
• Strong knowledge of business analysis tools and practices
• Excellent communication, project management, and client partnership skills
• Proven critical and strategic thinking abilities
• Ability to work in a fast-paced environment, meet deadlines, and perform at high standards with limited supervision

Nice To Haves

• Experience in a financial services environment

Responsibilities

• Drive analytics data collection and measurement efforts by partnering with stakeholders
• Translate business objectives into feature measurement specifications with detailed acceptance criteria
• Collaborate with web and mobile behavioral analysis teams to transform event data into valuable data sets
• Review development specifications and resolve tagging or analytics gaps within digital channels
• Provide guidance in defining behavioral success metrics, key performance indicators, and product engagement metrics
• Prioritize data collection enhancements and defects to ensure timely delivery of initiatives
• Validate resolutions and maintain data integrity within reporting platforms
• Document data collection standards for new development efforts and site functions
• Provide consistent updates on progress, issues, risks, and concerns to digital analytics management
• Troubleshoot data requests and configure changes to support business needs
• Maintain strong partnerships with business solution analysts and technical project teams

Benefits

• We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location.
• Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions.
• We also offer a range of benefits and programs to meet employee needs, based on eligibility.
• These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed