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The Digital Customer Engagement Senior Analyst is responsible for coordinating and executing digital customer engagement initiatives across Casella's customer-facing platforms, including websites, mobile applications, and related digital tools. The incumbent supports day-to-day digital operations by gathering business requirements, coordinating cross-functional tasks, and ensuring updates are implemented accurately and on schedule. A key part of this role involves analyzing digital performance data to assess platform usage, user behavior, and feature effectiveness. The incumbent develops insights and recommendations that inform enhancements, optimize the digital experience, and support the company's broader digital transformation goals. This role helps ensure the seamless execution of digital experiences that meet both operational and customer needs.