Digital Content Designer

Michigan Municipal League • Ann Arbor, MI

1d • $65,000 - $70,000 • Remote

About The Position

As the new Digital Content Designer within our MarComm team, you can expect to spend your time designing and updating engaging and user-friendly web pages, executing web update requests, participating in team meetings, and even developing your skills in the back-end of our websites so you can implement and optimize content. A sense of humor will come in handy as will a willingness to jump in to do what's needed (we all do!). About the Role: Come collaborate with a high-performing team that thrives on energetic problem-solving with a member-focused mindset where you will: Keep our websites and other digital communication platforms fresh and engaging by posting new content, updating pages, and refining layouts using WordPress. Jump into the backend of our WordPress multi-site network to troubleshoot issues, manage plugins, and make design or functionality updates. Work closely with teams across the League to translate their ideas and updates into clear, visually appealing digital content. Review website analytics and user behavior to spot what's working and make strategic recommendations on how to improve the online experience. Create email templates, construct email workflows, and execute email campaigns in HubSpot. Apply SEO best practices to ensure web content is optimized for visibility, search performance, and accessibility. Coordinate projects, timelines, and implementations so campaigns, web pages, or announcements go live smoothly and on time while maintaining brand standards. Experiment with new digital tools and trends to keep our online presence modern and effective. About You: To thrive in this role, a strong and diverse skill set is essential, including:

Requirements

• Education or technical training equivalent to a bachelor's degree is required in marketing, communications, web design, or related field is required.
• Three or more years of professional experience in web design, digital communications, SEO strategy, or similar role is required.
• Advanced knowledge and expertise in Post Type and WordPress, including Multi-Site and Theming, is required.
• Knowledge and experience in web design, CSS, Search Engine Optimization (SEO), and form builder fundamentals are required.
• Excellent customer service and interpersonal communication skills.
• Excellent organizational skills and close attention to detail with the ability to manage multiple tasks and priorities with a high sense of urgency to meet deadlines.
• Ability to work independently, take initiative, troubleshoot and problem solve, and efficiently plan, organize, and implement work priorities.
• Ability to learn new skillsets and master new technologies.
• Ability to work and communicate effectively with different personalities and individuals at all levels.
• Ability to live in Michigan to support the great state we represent.

Nice To Haves

• Previous experience working with non-profits and/or local government will be helpful.
• Experience with Avada theming, Google Analytics, HubSpot, and other related programs would be nice to have too.

Responsibilities

• Keep our websites and other digital communication platforms fresh and engaging by posting new content, updating pages, and refining layouts using WordPress.
• Jump into the backend of our WordPress multi-site network to troubleshoot issues, manage plugins, and make design or functionality updates.
• Work closely with teams across the League to translate their ideas and updates into clear, visually appealing digital content.
• Review website analytics and user behavior to spot what's working and make strategic recommendations on how to improve the online experience.
• Create email templates, construct email workflows, and execute email campaigns in HubSpot.
• Apply SEO best practices to ensure web content is optimized for visibility, search performance, and accessibility.
• Coordinate projects, timelines, and implementations so campaigns, web pages, or announcements go live smoothly and on time while maintaining brand standards.
• Experiment with new digital tools and trends to keep our online presence modern and effective.

Benefits

• flexible work environment, including remote work options
• competitive benefits package, including flexible time off, competitive health insurance plans, retirement savings plans with a generous employer match, and a variety of other benefit offerings

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level