Digital Content Creator

Hoosier • Indianapolis, IN

47d

About The Position

Coordinates marketing initiatives and programs through digital & social media marketing. Designs and implements marketing plans for the promotion of products to current and potential customers. Partners with all business lines including but not limited to; membership, travel, insurance, financial services, and retail by leveraging investments in digital and social media promotions.

Requirements

• Bachelor's degree in graphic design, Digital Media, Marketing, or a related field and two (2) - four (4) years of professional experience in graphic design and/or digital content creation, preferably in a marketing or communications setting. (or equivalent combination and education and experience)
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and related design programs, such as Canva
• Experience designing and deploying emails through Salesforce Marketing Cloud, Mailchimp, or similar platforms
• Knowledge of social media platforms, web content management systems, and digital file formats
• Accuracy - Ability to perform work accurately and thoroughly.
• Active Listening - Ability to actively address, convey, and understand the comments and questions of others.
• Adaptability - Ability to adapt to changes in the work environment. Ability to manage competing demands and deal with frequent changes, delays, or unexpected events.
• Business Acumen - Ability to grasp and understand business concepts and issues.
• Communication, Oral - Ability to communicate effectively with others using the spoken word.
• Communication, Written - Ability to communicate in writing clearly and concisely.
• Conceptual Thinking - Ability to think in terms of abstract ideas.
• Decision Making - Ability to make critical decisions while following company procedures.
• Detail Oriented - Ability to pay attention to the minute details of a project or task.
• Enthusiastic - Ability to bring energy to the performance of a task.
• Ethical - Ability to demonstrate conduct conforming to a set of values and accepted standards.
• Goal Oriented - Ability of the individual to act to ensure that they and others stay focused on the task objective and perform in accordance with clear expectations and goals.
• Innovative - Ability to look beyond the standard solutions.
• Interpersonal Skills - Ability to maintain confidentiality. Ability to remain open to others' ideas and exhibit willingness to try new things.
• Planning/Organizing - Ability to prioritize and plan work activities. Ability to use time efficiently and develop realistic action plans.
• Problem Solving - Ability to identify and resolve practical problems in a timely manner. Ability to gather and analyze information skillfully.
• Project Management - Ability to organize and direct a project to completion.
• Reliability - Ability of the individual to be dependable and trustworthy.
• Strategic Planning - Ability of an individual to develop a vision for the future and create a culture in which long-range goals can be achieved.
• Teamwork - Balances team and individual responsibilities; exhibits objectivity and openness to others' views; gives and welcomes feedback; contributes to building a positive team spirit; puts success of team above own interests; possesses ability to build morale and group commitments to reach goals and objectives.
• Technical Aptitude - Ability to comprehend complex technical topics and specialized information.
• Time Management - ability of the individual to effectively utilize available time for the completion of necessary job tasks.
• Working Under Pressure - Ability to complete assigned tasks in stressful situations.

Nice To Haves

• Familiarity with HTML/CSS for email design and troubleshooting preferred
• Candidates may be asked to provide a portfolio of prior design and digital content work to demonstrate experience and creative capabilities.

Responsibilities

• Create visually consistent marketing materials, including digital ads, social media graphics, email campaigns, website imagery, event collateral and print materials
• Collaborate with Digital and Social Media Manager to develop engaging digital content, including graphics, short videos, and animations for social media and web
• Collaborate with internal teams to bring creative concepts to life across multiple channels and business lines
• Ensure all creative assets align with brand standards and campaign goals
• Support content planning and scheduling across digital platforms
• Design visually compelling email layouts and templates that support brand identity, campaign goals and user experience using best practices with strong typography, layout balance and creative visual elements that drive engagement
• Design, build and deploy email campaigns using Salesforce Marketing Cloud, BlocksEdit, Constant Contact, Mailchimp, or similar systems
• Collaborate with internal teams to segment audiences, set up A/B tests, and analyze performance metrics
• Maintain email templates, manage subscriber lists, and ensure brand consistency and deliverability best practices

Benefits

• Health / Dental / Vision benefits.
• Corporate Incentive Plan (CIP)
• Paid Time Off.
• Paid Holidays.
• Company provided LTD & Life Insurance.
• Service Anniversary Recognition.
• Free AAA Plus Membership.
• Generous 401k w/ company match.
• Company provided HSA dollars.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Number of Employees: 251-500 employees