Digital Communications Specialist

About the position

Do you want to make a real difference in people's lives? Work for an inspiring non-profit leader in social services! At Rise, we believe that everyone deserves opportunities to live a life filled with purpose and pride. In our employment, housing, and life-enrichment services, we support people to set and achieve their personal goals. That shared commitment is the foundation of a workplace that embraces a culture of learning and growth by offering extensive training, competitive salaries, and a fun work environment. Visit our website at www.rise.org to learn more about our work. Responsible for creating digital content and coordinating digital communications for Rise. Collaborate on the schedule and plan for social media posts and videos, website updates, email blasts to enhance Rise’s brand recognition both as a social services provider and as mission-focused employer. This role will also be responsible for reporting on key performance indicators for digital content channels.

Responsibilities

• Create digital content including shooting and editing photos and video and craft brand-aligned messaging to communicate with various audiences across Rise’s platforms.
• Regularly travel to Rise program locations to capture this content.
• Manage Rise’s social media accounts including Facebook, Instagram, LinkedIn, YouTube, TikTok to ensure audience engagement, increase brand awareness, support Rise’s hiring goals, and develop new and improve existing relationships with external stakeholders.
• Research and make recommendations for the expansion of Rise’s social media presence to other platforms if needed.
• Manage and maintain Rise’s website, rise.org, to ensure that all content is current, accurate, and that the site is well utilized by Rise’s audiences.
• Prepare email newsletters and stories in Constant Contact platform and distribute based on Rise’s digital marketing strategies.
• Update and maintain Rise information for Google My Business, United Way 2-1-1, Glassdoor, Idealist, and other external sites used by our audiences.
• Manage Rise’s Google Ads Grant account and collaborate across departments to create other paid digital advertising content.
• Collaborate with the Human Resources team to ensure that digital content reflects Rise’s value and benefits as an employer.
• Support Rise’s special events, job fairs, and fundraising activities by creating relevant online content.
• Track and report on relevant key performance indicators for all content platforms on a monthly basis.
• Stay current on best practices on the use of social media by nonprofit organizations.

Requirements

• BA degree in communications, marketing, journalism, or any other related field and/or equivalent professional experience.
• Excellent verbal and written communication skills, including demonstrated success at creating web-based content.
• At least 1 year of experience creating digital content including graphic design and video editing.
• A willingness to learn new things and ability to adapt within a quickly changing environment.
• Strong interpersonal skills with the ability to build relationships with team members, people served, families, business partners, and volunteers.
• A passion for non-profit work generally and human services specifically.
• Flexible schedule, ability to work occasional evening or weekend meetings and events.
• Willingness and reliable transportation to travel to all Rise office locations throughout Twin Cities, Greater Minnesota, and Western Wisconsin.
• Technical skills including Microsoft software, the Adobe Creative Suite, email marketing tools, website management tools, and basic photography and videography skills.

Benefits

• Wage: $22.72 - $26.71 depending on qualifications
• Medical insurance - single employee coverage less than $90/month
• Dental insurance less than $17/month
• Vision insurance
• 401(k) with a 100% vested employer match
• Rise sponsored Basic Life & AD &D insurance
• Voluntary Life, Short Term, and Long-Term Disability Insurance
• Flexible Spending Account (FSA)
• Tuition reimbursement and Rise sponsored trainings
• Employee Assistance Program
• Paid Time Off (PTO) starts at 16 days during your first year, plus 2 floating holidays and serious health condition PTO
• Employee resource groups
• A fun team environment that supports your professional development and opportunities for career advancement.
• Rise is a PSLF-eligible employer.