Digital Communications Intern

Atlas Copco • Rock Hill, SC

390d • $37,440 - $37,440

About The Position

The Digital Communications Intern at Atlas Copco will assist in various marketing and communications tasks, focusing on event management, digital advertising, public relations, content creation, and digital reporting. This role provides practical experience in current marketing techniques and offers opportunities for mentorship and networking within the company.

Requirements

• Undergraduate student majoring in Communications, Marketing, or Advertising.
• Extensive knowledge of social media, specifically bringing fun content ideas to the table.
• Driven and hard-working.
• Ability to take direction and multi-task.
• PowerPoint, Word and Excel experience a plus.

Responsibilities

• Assist in creating pre-show promotional materials like flyers, email drafts, or social posts.
• Help coordinate event logistics, such as shipping materials or tracking inventory for giveaways.
• Manage follow-up emails or surveys for post-event engagement.
• Conduct keyword research for upcoming campaigns.
• Draft ad copy variations for testing.
• Monitor ad performance and compile reports with insights.
• Optimize Atlas Copco's Google My Business listings, ensuring accurate information and adding images.
• Create mock-ups for LinkedIn ads using Canva or templates.
• Schedule and monitor ads, flagging any performance issues.
• Research audience demographics for more precise targeting.
• Compile media lists and update journalist contact details.
• Track and report on press coverage for Atlas Copco initiatives.
• Work with Communications Program Manager to develop ads locked in for the year.
• Design visuals for social media, tradeshows and external brochures.
• Update templates for consistency with the Atlas Copco brand.
• Assist with photoshoots and video shoots as needed.
• Run monthly reports for ad campaign performance.
• Analyze trends and identify areas for improvement.
• Assist in optimizing campaigns in HubSpot for better tracking.

Benefits

• Practical experience with current marketing and advertising techniques
• Shadowing, mentoring, and training opportunities with successful marketing professionals
• Opportunity to participate in networking events and company meetings
• $18/hr

What This Job Offers

• Job Type: Full-time
• Career Level: Intern
• Industry: Machinery Manufacturing
• Education Level: No Education Listed