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The Salesforce Marketing Cloud Developer is responsible for all types of standard Salesforce Marketing Cloud development and customization. This includes coding, unit testing, building applications, and creating and modifying existing applications. The role also involves integrating Salesforce Marketing Cloud with other systems using REST and SOAP APIs. The ideal candidate should possess good analytical and debugging skills, be familiar with the Agile lifecycle, and have experience using Jira. Strong communication skills are essential, and a Salesforce Marketing Cloud certification is mandatory.