Industrial Design Co-Op students will take part in projects that cover all phases of the NPD development process from early conception to prototype development. Industrial Design projects may include some or all of the following tasks: Observational research, voice-of-customer surveys, benchmarking analysis, market analysis, emerging technologies and identification of new product opportunities New product ideation sessions and conceptual design studies Product theme development Graphic Design – boat graphics, model designators, upholstery patterns 3D CAD modeling of design themes / concepts Design, manufacturing, packaging and ergonomic studies Create study models / mock-ups to evaluate function / ergonomics Upholstery development - color and material break-ups, foam & pattern development Create design presentations Manufacturing plant tours On water boating experiences