Design Director (Digital + Motion)

We Are Rosie•San Francisco, CA

4d•Remote

About The Position

We’re seeking a senior Design Director with deep creative brand and tech product experience to serve as a digital-first design leader embedded closely with one of our primary creative vendors. This role is not social-first and not concept-heavy. Instead, it centers on design excellence, motion fluency, brand stewardship, and confident decision-making in a fast-moving, product-led environment. This person has 10+ years of experience shaping and leading digital design for known brands and/or tech companies, brings a strong point of view to design decisions, and can guide both internal partners and external vendors with clarity and authority. Their portfolio clearly demonstrates this level of leadership and execution.

Requirements

10+ years of experience in design leadership roles within creative brands, tech companies, or top-tier creative agencies
Proven experience making and owning design decisions for established brands or product ecosystems
Portfolio demonstrates brand leadership, digital product work, and design systems thinking
Experience leading and elevating work produced by external vendors or agencies
Expert-level proficiency in Figma, including components, auto-layout, prototyping, and design systems
Strong web design experience across desktop and mobile, with an understanding of how designs translate to build
Exceptional typography, layout, and color theory skills
Experience with motion design and After Effects, or the ability to direct motion workflows fluently
Comfortable operating in high-speed, high-volume environments with frequent iteration
Able to provide fast, high-quality feedback without over-polishing
Collaborative, pragmatic, and decisive in approach
Manages multiple priorities with clarity, confidence, and strong presence
Strong ability to interpret and apply existing brand foundations
Experience working within established systems rather than reinventing brands
Focused on scalable, business-as-usual creative rather than big campaign concepts
Understands how design supports product storytelling and business goals

Nice To Haves

Experience supporting high-profile product launches or always-on product marketing
Familiarity with motion vocabulary for UI, product demos, and launch storytelling
Experience working closely with product teams in a tech environment

Responsibilities

Lead & Elevate Digital Brand Design
Own end-to-end digital design execution for product launches, feature releases, and evergreen product moments across web and digital platforms
Establish and maintain a cohesive visual system across static and motion assets
Manage layouts, toolkits, templates, and scalable visual systems that support high-volume output
Apply and interpret seasonal style guides (“visual centers”) and translate them into polished, on-brand assets
Balance hands-on design work with design leadership and decision-making
Bring static design systems to life through thoughtful motion, UI animation, and video assets
Provide motion design direction and feedback to vendors and partners
Design responsive, high-fidelity digital experiences (landing pages, microsites, interactive modules)
Collaborate closely with motion designers and guide After Effects workflows when needed
Operate as a true extension of the creative vendor team, partnering day-to-day
Provide clear, confident design direction rooted in brand and product strategy
Stabilize creative quality by offering consistent POV and fast, actionable feedback
Help onboard agencies into the product’s tools, workflows, and fast, iterative way of working
Partner closely with Product Marketing Managers, Product, Copywriters, and Creative Ops
Serve as a senior creative counterpart who can translate complex or technical briefs into clear design direction
Work alongside the Creative Lead to maintain and evolve the design system in Figma
Approach collaboration with a producer mindset—prioritizing, clarifying, and driving work to completion