Deputy Editor

1-800-FLOWERS.COM, INC. • Jericho, NY

2d • $90,000 - $100,000

About The Position

1-800-FLOWERS.COM, Inc. is seeking a highly skilled and strategic Deputy Editor
to help drive and execute our editorial vision across the company’s family of
brands. This role is critical in shaping multi-channel storytelling, elevating
editorial standards, and partnering across the organization to create
compelling, conversion-focused content.

Reporting to the Editorial Director, the Deputy Editor will collaborate closely
with cross-functional partners and guide a team of writers, ensuring our content
consistently reflects brand voice, business priorities, and creative direction.
The ideal candidate brings strong editorial judgment, a passion for
storytelling, and the ability to translate insights into impactful content
strategies.

Requirements

• Bachelor’s degree in Communications, Marketing, Journalism, English, or a related field.
• 6–9 years of professional experience in editorial, content strategy, or related roles, including 3+ years in editorial leadership.
• Proven ability to merge creativity with performance-driven objectives.
• Skilled at shifting between high-level strategy and hands-on editorial execution.
• Highly collaborative with the ability to balance creative and business needs.
• Strong portfolio showcasing editorial excellence and creative storytelling.
• Exceptional written and verbal communication, editing skills, and project management abilities.
• Comfortable working with project management tools and navigating fast-paced workflows.

Nice To Haves

• Experience working with retail and/or lifestyle brands strongly preferred.

Responsibilities

• Develop cross-channel marketorial calendars aligned with business and marketing priorities.
• Partner with cross-functional teams to balance brand storytelling with sales-driving messaging across email, site, social, paid media, and more.
• Conceptualize and plan all email content in collaboration with Marketing and Merchandising teams.
• Oversee the planning and development of seasonal social content in partnership with the Social team.
• Create seasonal toolkits that clearly communicate creative POV to internal partners and external agencies, working closely with Art Directors.
• Lead by example through hands-on writing while also editing and reviewing content produced by internal writers and freelance contributors.
• Uphold the highest editorial standards for grammar, clarity, tone, and brand alignment.
• Guide copywriters and external contributors by providing clear, constructive written and verbal feedback.
• Translate leadership’s creative and strategic vision into actionable editorial direction.
• Ensure content meets deadlines, aligns with brand objectives, and elevates the brand’s presence in the gifting industry.
• Serve as a coach and mentor to writers, helping to elevate their craft and approach assignments with originality, clarity, and purpose.
• Leverage insights and performance data to inform future editorial strategy and optimize content across channels.
• Partner closely with Creative, Marketing, Merchandising, and external teams to ensure seamless execution of editorial workflows.

Benefits

• Medical, dental, vision, life and disability insurance for the associate and family (if applicable)
• Flexible Spending Account
• Health Savings Account
• 401k retirement program
• Mental health resources/ Employee Assistance Program
• 80 hours of paid vacation time (accrued on an hourly basis)
• 9 paid holidays
• 30% employee discount across our family of brands
• Potential eligibility for annual merit-based wage increase, if applicable

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level