Demand Generation Marketing Associate Atlanta, Boston, Remote US

Crunchtime Corp • Atlanta, GA

419d

About The Position

The Demand Generation Marketing Associate at Crunchtime will support the Demand Generation team in executing marketing campaigns aimed at driving lead generation and nurturing prospects. This role includes managing the company's webinar program and analyzing campaign performance to enhance pipeline growth. The ideal candidate should be organized, detail-oriented, and passionate about digital marketing.

Requirements

• Bachelor's degree
• 1-2 years of experience in marketing or a related field, preferably with exposure to demand generation, digital marketing, or webinar programs.
• Familiarity with marketing automation platforms (e.g., Marketo, HubSpot) and CRM systems (e.g., Salesforce).
• Excellent organizational and project management skills with the ability to juggle multiple tasks and deadlines.
• Strong attention to detail, especially in managing logistics and execution of webinars and other marketing campaigns.
• Basic understanding of marketing tactics such as email marketing, SEO, paid media, and webinars.
• Strong communication and interpersonal skills, with the ability to work well in a team environment.
• Results-oriented with a track record of executing successful demand-generation campaigns.

Responsibilities

• Support the Demand Generation team in executing multi-channel marketing campaigns (email, paid media, events, etc.) to drive lead generation and pipeline growth.
• Own the end-to-end management of the company's webinar program, including calendar coordination, promotion, registration management, and post-webinar follow-up.
• Assist with reporting and analysis of campaign performance, including tracking key metrics like lead generation, conversion rates, and return on investment (ROI).
• Partner closely with the demand generation team and sales managers to ensure accurate marketing lead flow to the sales team.
• Provide general support to the demand generation team with project management and cross-functional communication across initiatives like Account Based Marketing (ABM), events, international growth and paid media growth.

Benefits

• Great mission-driven team members from diverse backgrounds with a strong company culture
• Competitive pay
• Flexible PTO
• Paid company holidays
• Yearly team off-sites
• Medical, dental, and vision benefits (FSA, HSA & HRA options)
• Basic & Voluntary Life Insurance
• 401k employer match
• Wellness benefits (Headspace, Headspace+)
• Commuter benefits
• Work in an open environment on solutions that are reshaping the way businesses operate
• Fun team events
• Ability to have a big impact
• 10 weeks of paid parental leave
• Fitness reimbursement
• Learning & development funds

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Industry: Merchant Wholesalers, Durable Goods
• Education Level: Bachelor's degree