Demand Generation Manager
About The Position
We are seeking a skilled Demand Generation Manager to support and execute integrated lead -generation initiatives. This role manages the day -to -day operations of omni -channel demand generation campaigns and collaborates closely with content, paid media, events, and sales teams to drive consistent, high -quality pipeline. The ideal candidate brings hands -on experience running B2B marketing programs end -to -end, strong analytical capability, and the ability to coordinate multiple stakeholders in a fast -moving environment. This is a hybrid role requiring three days per week onsite in Draper, UT.
Requirements
- 3–5 years of marketing and demand generation experience.
- Strong understanding of B2B and enterprise marketing best practices.
- Proven ability to execute marketing campaigns end -to -end.
- Experience collaborating cross -functionally with sales and marketing teams.
- Strong communication, problem -solving, and analytical skills.
Nice To Haves
- Experience with Salesforce, Marketo, Tableau, and Clay.
- Ability to summarize performance data and recommend optimizations.
- Comfortable managing budgets and tracking campaign ROI.
- Organized, detail -driven, and proactive.
- Able to work independently while coordinating multiple moving parts.
- Comfortable in a fast -paced, results -oriented environment.
Responsibilities
- Execute omni -channel B2B demand generation campaigns from planning through launch, optimization, and reporting.
- Develop data -driven marketing plans to ensure consistent month -over -month opportunity generation.
- Manage and coordinate campaign components across email, paid media, web, events, and content.
- Partner with teams in content, events, paid media, and web to support new initiatives and improve existing programs.
- Work closely with sales partners to align campaigns with revenue goals and pipeline needs.
- Manage relationships with paid media partners and maintain a sponsorship calendar to support lead -generation goals.
- Track campaign costs, monitor performance, and ensure ROI across all initiatives.
- Support planning and execution of in -person events tied to acquisition goals.
- Partner with internal teams to ensure seamless event operations and lead capture.
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What This Job Offers
Career Level
Mid Level
Education Level
No Education Listed
