Dealer Success Specialist

Toyota Motor • Greene, NY

230d • $82,449 - $104,099

About The Position

Join our Toyota Material Handling Team as a Dealer Success Specialist! We are seeking a motivated and proactive Dealer Success Specialist to join our team. This individual will play a critical role in driving the success of our dealer network (also referred to as our Solutions and Support Center (S&SC) network) by providing training, support, and guidance on best practices in digital marketing and lead management. The ideal candidate will be comfortable working with multiple stakeholders, presenting to diverse groups, and developing resources to enhance S&SC performance. This role requires a mix of marketing savvy, technical know-how, and excellent communication skills.

Requirements

• A minimum of 6 years of related experience (i.e. digital marketing, sales enablement, or related; preferably within a B2B environment) is required.
• Familiarity with marketing technology platforms (e.g., CRM, marketing automation, CMS) is preferred.
• Strong communication and presentation skills, with the ability to engage and influence diverse audiences.
• Proven ability to manage multiple projects simultaneously and work independently with minimal supervision.
• Willingness to learn new tools and technologies as needed.

Nice To Haves

• Bachelor's degree in Marketing, Communications, Business, or a related field.

Responsibilities

• Schedule and host calls with each of our S&SCs (currently 16 in total) to provide updates, training, and support.
• Develop and manage a 'user community', focused on sharing best practices and fostering collaboration among the S&SCs.
• Serve as the primary point of contact for S&SC marketing teams, providing guidance on using our marketing technology stack effectively.
• Create and maintain standard work procedures and onboarding materials for our S&SCs.
• Conduct regular training sessions and workshops to ensure S&SCs are up-to-date on the latest tools, techniques, and best practices.
• Monitor engagement with training materials and encourage participation to increase overall success.
• Work closely with sales lead contacts and sales teams at the S&SCs to ensure adherence to established lead management processes.
• Track and report on success metrics such as, ratio of marketing qualified leads to sales qualified leads (MQL:SQL), tool usage rates, training completion percentages, and other engagement indicators.
• Analyze outcome metrics (e.g., lead qualification rates, lead response times) to identify areas for improvement and implement solutions.
• Serve as a backup to other Digital Marketing Specialists within the team, assisting with tasks in Eloqua, Oracle Sales Cloud, and Sitecore platforms, among others.
• Participate in special projects as assigned, contributing to broader marketing initiatives and goals.

Benefits

• Competitive Salary
• Performance Bonus
• Generous Paid Time Off and 13 Paid Holidays
• Affordable Medical plans and no-cost Dental & Vision options
• 100% 401(k) match up to 6%
• Company-Paid Life Insurance, Short-Term Disability, and Long-Term Disability
• Tuition Assistance Program
• Employee Assistance Program (EAP) with access to mental health care, legal support, and financial guidance
• Recognition and Kaizen (continuous improvement) Reward Programs
• Meaningful opportunities for personal and professional development
• Onsite Fitness Center & Occupational Health Clinic
• Best in class work culture!

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Transportation Equipment Manufacturing
• Education Level: Bachelor's degree