Dealer Marketing Consultant - Boston

Shift Digital

7d • $95,000 - $105,000

About The Position

As a digital marketing expert resource, you will work directly with our client and their dealers to implement industry leading digital best practices through in-person consultations, training, data analysis, videos, and webinars.
The goal is to optimize the dealer’s digital performance, deliver strategic digital consulting, analytics reporting, and establish a premium online customer experience when someone is shopping for a vehicle.
About You
Like us, you have a passion for all things automotive and digital. Previous automotive experience as a Marketing Manager, eCommerce Director, Internet Manager, or previous work experience in the Automotive industry as a Digital Resource makes you an ideal candidate. You should have in depth knowledge of dealership sales strategy, marketing, and operations to properly coordinate digital strategy elements into business plans. You are exceedingly professional, organized, and detail orientated. You enjoy traveling extensively and building relationships with key stakeholders inside and outside the brand.
Shift Digital Business Consultants supporting the brand have a vital understanding of how dealerships operate and the digital tools they use to engage their customers. Expert proficiency with the following tools is required:

Dealership Websites
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Social Media and Reputation Management
CRM / DMS Systems
Google Adwords / Analytics
Automotive experience
Are you a road warrior? This is a travel position that requires extensive travel in the Northeast.

Requirements

• passion for all things automotive and digital
• Previous automotive experience as a Marketing Manager, eCommerce Director, Internet Manager, or previous work experience in the Automotive industry as a Digital Resource
• in depth knowledge of dealership sales strategy, marketing, and operations to properly coordinate digital strategy elements into business plans
• exceedingly professional, organized, and detail orientated
• enjoy traveling extensively and building relationships with key stakeholders inside and outside the brand
• vital understanding of how dealerships operate and the digital tools they use to engage their customers
• Expert proficiency with Dealership Websites
• Expert proficiency with Search Engine Optimization (SEO)
• Expert proficiency with Search Engine Marketing (SEM)
• Expert proficiency with Social Media and Reputation Management
• Expert proficiency with CRM / DMS Systems
• Expert proficiency with Google Adwords / Analytics
• Expert proficiency with Automotive experience
• This is a travel position that requires extensive travel in the Northeast.

Responsibilities

• implement industry leading digital best practices through in-person consultations, training, data analysis, videos, and webinars
• optimize the dealer’s digital performance
• deliver strategic digital consulting
• analytics reporting
• establish a premium online customer experience when someone is shopping for a vehicle

Benefits

• Full time position with a growing company
• Excellent health insurance plans.
• Paid Holidays and generous Paid Time Off, as well as time off to volunteer within your community and wellness days.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed