Dealer Marketing Consultant - Upstate NY

Shift Digital • Syracuse, NY

159d • $95,000 - $105,000

About The Position

As a digital marketing expert resource, you will work directly with our client and their dealers to implement industry leading digital best practices through in-person consultations, training, data analysis, videos, and webinars. The goal is to optimize the dealer’s digital performance, deliver strategic digital consulting, analytics reporting, and establish a premium online customer experience when someone is shopping for a vehicle.

Requirements

• Previous automotive experience as a Marketing Manager, eCommerce Director, Internet Manager, or similar role.
• In-depth knowledge of dealership sales strategy, marketing, and operations.
• Expert proficiency with dealership websites, SEO, SEM, social media, reputation management, CRM/DMS systems, Google Adwords, and Google Analytics.
• Strong organizational and detail-oriented skills.
• Willingness to travel extensively.

Responsibilities

• Implement industry leading digital best practices through in-person consultations and training.
• Conduct data analysis to optimize dealer’s digital performance.
• Deliver strategic digital consulting and analytics reporting.
• Establish a premium online customer experience for vehicle shoppers.

Benefits

• Excellent health insurance plans.
• Paid holidays.
• Generous paid time off (PTO).
• Time off to volunteer within the community.
• Wellness days.
• Competitive compensation.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 501-1,000 employees