Strategic Imperative: The Data Scientist role with a focus on Predictive Modeling, is responsible for developing, evaluating, and refining analytical and machine learning models that predict user behavior and optimize business outcomes across our suite of products. This role focuses on modeling, feature development, and offline evaluation to support performance marketing, insights and other strategic initiatives. The position applies statistical and machine learning techniques to large-scale behavioral and transactional data to improve ranking, recommendation and yield optimization. While this role partners closely with Engineering and ML Engineering teams, it does not own production deployment, infrastructure, or MLOps. Prodege: A cutting-edge marketing and consumer insights platform, Prodege has charted a course of innovation in the evolving technology landscape by helping leading brands, marketers, and agencies uncover the answers to their business questions, acquire new customers, increase revenue, and drive brand loyalty & product adoption. Bolstered by a major investment by Great Hill Partners in Q4 2021 and strategic acquisitions of Pollfish, BitBurst & AdGate Media in 2022, Prodege looks forward to more growth and innovation to empower our partners to gather meaningful, rich insights and better market to their target audiences. As an organization, we go the extra mile to “Create Rewarding Moments” every day for our partners, consumers, and team. Come join us today! We are seeking candidates who reside in the continental US. Work Visa sponsorship is available for qualified candidates. Primary Objectives: Improve Yield Through Predictive Modeling: Drive yield optimization through the ideation and development of machine learning models for recommendations, ranking and yield optimization use cases Organizational Data Science Advancement: Expand the application of machine learning across business functions through identification of opportunities and modeling, analysis, and offline evaluation. Data Design: Leading feature engineering and defining key concepts to be formalized within the feature store. Qualifications - To perform this job successfully, an individual must be able to perform each job duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Detailed Job Duties: (typical monthly, weekly, daily tasks which support the primary objectives) Business Translation & Modeling Framework Design: Partner with Product and other business stakeholders to frame business problems into well-defined modeling objectives and hypotheses. Select appropriate modeling techniques (e.g., classification, regression, deep learning, reinforcement learning) based on use case and data characteristics. Define success metrics and evaluation criteria that align model performance with business impact. Document modeling assumptions, tradeoffs, and intended use to ensure clarity, transparency, and alignment across teams Data Analysis & Feature Development Perform analysis on large-scale behavioral and transactional datasets to identify patterns, drivers, and potential predictive signal Engineer features from user behavior, lifecycle activity, offer attributes, and revenue data to support modeling objectives Collaborate with ML team to ensure features properly registered within feature store Model Development & ML Collaboration: Leverage appropriate modeling frameworks and packages to build high performing predictive models Perform model tuning, validation, and comparison using appropriate metrics, cross-validation, and offline testing frameworks Interpret model outputs to assess business relevance, identify strengths and limitations, and validate against observed behavior Leverage appropriate frequentist and Bayesian approaches to measure model performance and define strategies for balancing exploration and exploitation Document modeling approaches, performance results, and learnings in model cards to support reuse, iteration, and long-term knowledge building Enable ML team to deploy models; collaborate on retraining and maintenance plans What does SUCCESS look like? Success in this role is demonstrated by the delivery of predictive models that materially improve yield management and optimizes engagement and revenue. Over time, success is reflected in models that are trusted by stakeholders, features that consistently capture meaningful behavioral signals, and clear evidence that model-driven decisions outperform prior approaches. Strong collaboration with Analytics Engineering and Machine Learning partners, thorough documentation of methods and learnings, and measurable business impact are hallmarks of high performance in this role.
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
Job Type
Full-time
Career Level
Mid Level