Data Scientist - Client Insights Specialist

Apple • Cupertino, CA

120d • $141,800 - $258,600

About The Position

The Advertising Platform's Data Insights team is seeking a Client Insights Specialist for our App Store ads business! You'll join a new team that evaluates, sources, refines, and presents powerful insights to help our advertising customers get the most value out of their investment in Apple Ads. This team's data-driven and sophisticated analytical approaches use internal and external data sets to identify key opportunities (e.g., improving advertiser understanding of marketplace dynamics; assisting in design and execution of advertiser experimentation; conducting client pilots for new insights; analyzing unique, client-specific opportunities). In this role, you will identify the right metrics and work with our external-facing sales team to articulate strong narratives to our customers. As such, this individual needs the right analytical skill, storytelling prowess, and cross-functional experience.

Requirements

• 3+ years of experience as a consultant, data scientist or business analytics/intelligence professional
• 1+ years of work experience with data wrangling skills with Python/Pandas
• 1+ years of work experience with SQL for pulling and manipulating data
• Experience with in-person client interactions, specifically senior executives, and knowledge to also work with business intelligence (BI) and data science experts
• Strong communication skills and ability to distill information from large data sets and results into simple concepts and actionable insights for a variety of audiences
• Deep knowledge of sophisticated analytical techniques and statistical methods
• A strong passion for BI and analytics with the ability to work closely with business teams, understand business requirements, and handle sophisticated projects related to data-driven initiatives
• Experience being part of a team with a revenue growth directive
• Bachelor's degree in a related field of study, or equivalent industry experience

Nice To Haves

• 2+ years of experience in the digital advertising industry
• Experience with media mix modeling
• Experience with Ads Measurement, Attribution and incrementality testing
• Search engine marketing expertise, app-install marketing, and channel partners (e.g., agencies, mobile measurement)
• Extraordinary understanding of digital advertising landscape and critical metrics for web / mobile / apps

Responsibilities

• Highlight themes of insights which will have the most impact and pilot new insights
• Use sophisticated data analytics and statistical methodologies to extract impactful insights, piloting new metrics across a breadth of strategic clients with the goal of furthering their business goals
• Develop the appropriate positioning and pitch framework to share key findings with various senior marketing, user acquisition, data science and C-suite customer personas, sometimes challenging preconceived notions about app advertising
• Measure and track the impact of client interactions and classes of insights on advertiser performance and spend
• Ensure that proposed datasets and insights honor Apple Ads’ privacy principles
• Travel 10-30% of the time (varies by quarter)

Benefits

• Comprehensive medical and dental coverage
• Retirement benefits
• A range of discounted products and free services
• Reimbursement for certain educational expenses — including tuition
• Discretionary bonuses or commission payments
• Relocation assistance
• Participation in Apple's discretionary employee stock programs

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Computer and Electronic Product Manufacturing
• Education Level: Bachelor's degree