Data Quality Analyst
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About The Position
GroupM's Data and Analytics team is proud to be a trusted data partner to PlayStation, a global leader in interactive entertainment. Embedded directly into PlayStation's internal engineering teams, we empower their marketing and advertising initiatives by managing a complex global database, ensuring data quality, and developing bespoke tools. Our expertise in data quality management, tool development, and API integration ensures the accuracy and accessibility of critical information. This data-driven approach fuels PlayStation's strategic decision-making and marketing success! We are hiring for a Data Quality Analyst to join the team, focused on monitoring the quality of manual data entry (approximately 60% of the data) into custom planning tools. You'll ensure planning and activation teams adhere to naming conventions and map activity to the correct media channels and campaigns. You'll collaborate with planning, activation, and strategy teams to ensure adherence to data entry protocols and provide ongoing training and support. Additionally, you'll serve as a customer support representative, addressing data-related inquiries and troubleshooting issues.
