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GroupM is WPP's media investment group and the world's leading media investment company with a mission to shape the next era of media where advertising works better for people. The company is responsible for more than $60 billion in annual media investment, as measured by the independent research bureau COMvergence. Through its global agencies Mindshare, EssenceMediacom, and Wavemaker, GroupM's portfolio includes Data & Technology, Investment and Services, all united in vision to shape the next era of media where advertising works better for people. GroupM leverages a unique combination of global scale, expertise, and innovation to generate sustained value for clients wherever they do business. GroupM's Data and Analytics team is seeking a detail-oriented and proactive Data Quality Analyst for a short-term contract project. As a trusted data partner to a global leader in interactive entertainment and gaming, we empower their marketing and advertising initiatives by managing a complex global database. In this role, you will play a critical part in ensuring the accuracy and completeness of our data by focusing on fast-paced data cleansing across all media channels and platforms dating back two years. You will collaborate with planning, activation, and strategy teams to resolve data mapping issues, apply proper labels, and address data-related inquiries, ultimately contributing to the harmonization and reporting of critical information.
