Customer Success Operations Manager

Branch
1d$110 - $120Remote

About The Position

The Customer Success Operations Manager builds and operates Branch’s scaled Customer Success model for approximately 1,000 non-managed accounts. At Branch, revenue is driven by product usage — payout volume, card swipes, transfers, and active user growth — rather than contractual renewals. This role increases engagement, detects silent churn risk, drives product adoption, and surfaces expansion opportunities through a data-driven, tech-touch model. Operating in a 1:many framework, this role designs segmentation strategies, behavioral health scoring, and lifecycle engagement programs — while selectively engaging high-risk or high-growth accounts where personalized outreach can meaningfully impact retention or expansion. This is not a quota-carrying role, but it plays a critical part in protecting and growing usage-based revenue across the portfolio. This role carries a strong expectation of leveraging AI tools — including Claude and workflow automation platforms — to build, automate, and scale programs. At Branch, every team member is expected to think like a builder: using AI to create new capabilities, automate repeatable work, and continuously improve how we operate.

Requirements

  • 5+ years of experience in Customer Success, CS Operations, Growth, or usage-based SaaS/fintech environments
  • Experience operating in a tech-touch or scaled portfolio model
  • Strong analytical skills with the ability to interpret behavioral and revenue data; comfortable working directly in BI tools such as Looker to build and modify reports
  • Hands-on experience with HubSpot (segmentation, campaign execution, and CRM data management) and familiarity with BI/analytics platforms (Looker preferred) for usage and revenue reporting
  • Demonstrated ability to translate data insights into structured customer programs
  • Strong written communication and cross-functional collaboration skills
  • Demonstrated experience using AI tools (e.g., Claude, ChatGPT, Copilot) to build workflows, automate tasks, or create operational tooling — not just prompting, but building
  • Builder mindset: a bias toward creating solutions over requesting them, with comfort iterating quickly and learning by doing

Nice To Haves

  • Experience with workflow automation platforms (e.g., n8n, Zapier, Make) to connect systems and automate multi-step processes
  • Familiarity with AI-assisted data analysis, reporting, or content generation in an operational context
  • Track record of identifying a manual process and independently building an automated replacement

Responsibilities

  • Scaled Customer Success Program Design
  • Design and operationalize the tech-touch Customer Success strategy for ~1,000 non-managed accounts
  • Develop segmentation models based on account size, payout trends, user growth, and engagement signals
  • Build structured lifecycle playbooks covering onboarding, activation, growth, and re-engagement
  • Behavioral Health & Silent Churn Detection
  • Define and implement a customer health scoring framework using data from Looker (usage and revenue signals) and HubSpot (account and engagement data)
  • Monitor payout volume, transaction frequency, and roster trends in Looker to detect early signs of decline
  • Establish thresholds and triggers for intervention
  • Lifecycle Campaigns & Engagement Programs
  • Design and execute segmented campaigns using HubSpot to drive adoption and engagement
  • Develop proactive education initiatives to increase feature utilization
  • Continuously analyze campaign performance and refine outreach strategy
  • AI-Driven Automation & Building
  • Use AI tools (e.g., Claude, workflow automation platforms) to design, prototype, and deploy scaled engagement programs, health scoring models, and reporting dashboards
  • Identify manual or repetitive processes across the Customer Success workflow and build automated solutions to replace them
  • Collaborate with CX Operations to integrate AI-powered tooling into existing systems and workflows
  • Stay current on emerging AI capabilities and proactively propose new applications that create leverage across the portfolio
  • Targeted Direct Outreach
  • Personally engage with high-risk or high-potential accounts when data indicates intervention could improve outcomes
  • Conduct structured check-ins focused on usage trends, operational friction, and growth opportunities
  • Partner with Support and Product to resolve systemic blockers impacting engagement
  • Expansion Signal Identification
  • Identify usage growth patterns in Looker that indicate upsell potential
  • Create structured processes for surfacing qualified opportunities to Sales
  • Coordinate transitions when accounts move into managed status
  • Cross-Functional Collaboration
  • Partner with the GTM CRM Administrator to define segmentation logic and reporting requirements
  • Work closely with CX Operations to leverage automation and tooling enhancements
  • Provide structured usage insights to Product and Support to reduce friction and increase engagement
  • Operate as a power user of Looker and HubSpot as the two primary data systems for this role, pulling usage/revenue data from Looker and account/engagement data from HubSpot to drive decision-making across all program areas

Benefits

  • Market-leading medical, dental, and vision insurance
  • Stock options
  • Free Premium-Tier Origin Financial Wellness subscription
  • Monthly home-office stipend
  • 401k (TransAmerica)
  • 12-weeks paid parental leave for birthing and non-birthing parents
  • Flexible time off + sick and safe time
  • 11 paid company holidays
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