Customer Sales Analyst, Kroger & Harris Teeter

Vital Farms - Current Crew Members • Cincinnati, OH

12d

About The Position

Reporting to the Senior National Account Manager, Kroger & Harris Teeter, the Customer Sales Analyst will support growing Vital Farms’ grocery presence within total Kroger enterprise business. You’ll manage the details that keep our sales organization running smoothly — from deductions and supply chain performance to reporting and analytics — while also gaining exposure to customer-facing work, category reviews, and strategic planning including internal business reviews. The right candidate will have a strong analytical foundation, a desire to work cross-functionally, and ambitions to grow within the sales team.

Requirements

• Bachelor’s degree in business, finance, supply chain, marketing or other related fields
• 1–2 years of CPG experience in sales support, supply chain, trade deductions, finance, or analytics
• Ability to travel for customer & internal meetings, including training, etc. (anticipating 25% travel)
• Must be located or willing to relocate within a commutable distance to Cincinnati, OH
• Strong analytical skills with proficiency in Excel & PowerPoint
• Excellent organizational skills with attention to detail & ability to manage multiple priorities.
• Strong communication and interpersonal skills, with the confidence to engage in cross-functional teamwork.
• Curiosity, adaptability, and a growth mindset — you’re eager to learn the grocery/CPG industry and grow into a sales leadership role
• Alignment with Vital Farms’ values: teamwork, accountability, and pride in building something meaningful
• Proven ability to work independently, as well as collaboratively
• Highly adaptable & resourceful

Nice To Haves

• Experience with Kroger systems (Stratum/OnDemand/Market6, Acoustic/DemandTec) strongly preferred
• Exposure to syndicated data (IRI, Circana, Nielsen, SPINS) or retailer systems is helpful, but not required — willingness to learn is key.

Responsibilities

• Monitor orders, fill rates, and forecast accuracy, escalating risks early to ensure high customer service levels
• Collaborate with supply chain & customer service teams to address out-of-stocks and improve operational efficiency
• Create & manage distributor orders for DSD divisions
• Develop weekly and/or monthly reports on sales, shopper marketing, distribution, and promotional effectiveness
• Leverage syndicated data (Circana) and retailer systems (84.51/Stratum) to uncover growth opportunities, deep dive category performance, and recommend action items based on insights
• Work closely with COE including Sr. Retail Insights team focused on creating customer centric solutions supporting Harris Teeter & Kroger
• Review, analyze, and resolve trade deductions in partnership with account managers, finance, and customers
• Track recurring deduction issues & recommend fixes that improve process to reduce future claims
• Update internal trade system to improve spend accuracy, stay on budget, maintain contract compliance as well as submit promotions in Kroger’s system
• Support the development of customer-facing presentations and, where appropriate, participate in meetings
• Assist with category reviews & joint business planning discussions to learn firsthand how retailers and brands collaborate
• Participate in internal sales meetings along with team scorecards & presentations

Benefits

• Competitive pay and benefits (Medical, Dental, Vision, and Paid Parental Leave, just to name a few).
• Generous retirement contributions: 401(k) + 3% Contribution from Day 1.
• Free eggs and butter (yes, really!), along with friends and family discounts.
• Fun team SWAG that will make you the talk of the town.
• Professional development opportunities and an amazing team dedicated to your growth.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Number of Employees: 501-1,000 employees