Customer Insights Analyst

Boulevard

69d • $120,750 - $172,500

About The Position

Boulevard provides the first and only client experience platform for appointment-based, self-care businesses. We empower our customers to give their clients more of the magical moments that matter most. Before launching in 2016, our founders spent months interviewing salon managers and working behind front desks to understand their pain points so we could design a modern, user-friendly platform that meets the unique needs of their business. Our roots may be in hair salons, but we are built for the broader self-care industry, including many types of salons, spas, medspa, barbershops, and more. Our technology not only helps our customers survive but thrive. We have an insatiable curiosity and embrace experimentation. We believe that simple solutions require the most sophistication, and we design each and every detail to maximize potential, power, and impact. Our team values and celebrates our diverse backgrounds. Being open about who we are and what we do allows us to do the best work of our lives. We believe in equal opportunity for all, and you should too. Come do the best work of your life at Boulevard.

Requirements

• 6+ years in analytics or insights within B2B SaaS, marketplaces, payments, or high-growth tech
• Advanced Snowflake SQL, proficient Python, and production experience with dbt including modular models, tests and CI, performance, and cost guardrails
• Proven record publishing executive-ready public reports with methods pages and media-ready charts and effective partnership with PR and social
• SaaS growth intuition with the ability to translate findings into opportunities, risks, and tradeoffs
• Proficiency with Looker, Sigma, Tableau, Power BI, or similar
• Strong editorial judgment for headlines and chart selection with clear, plain-language writing
• Working knowledge of privacy-preserving aggregation including k-anonymity, thresholds, noise, and disclosure control

Responsibilities

• Generate unique insights from merchant, consumer, and product data to quantify Boulevard’s impact and ecosystem trends across regions, segments, and time
• Build a deep view of the consumer including demand patterns, frequency, basket, price sensitivity, and channel behavior
• Segment merchants by vertical, size, business model, and sophistication and define peer groups and outlier flags that guide comparisons
• Track service and retail trends, labor dynamics, utilization, cancellations, rebooking, and attach rates with cohort cuts, seasonality controls, and clear caveats
• Lead pricing and elasticity work including demand estimation, promo testing, and price optimization
• Publish a quarterly State of Self-Care, a monthly Industry Pulse, and weekly Data Bytes and deliver advertiser-ready insights with a methods page, asset kit, and channel plan
• Partner with Marketing, Brand, and PR on narratives, visuals, media briefs, and distribution and tailor insights by audience and channel
• Partner with Product and GTM to convert findings into decisions, experiments, and in-product benchmarks including PRDs, instrumentation asks, and success metrics
• Present executive-ready data stories, partner closely with Product, Marketing, BizOps, and Finance to align on tradeoffs, and drive decisions with explicit recommendations, owners, timelines, and ROI
• Uphold privacy with documented aggregation standards and disclosure controls including k-anon thresholds, dominance limits, rounding or noise, and pre-publication review gates

Benefits

• 401(k) match plus dental, medical, vision, and life insurance
• Flexible vacation day policy
• Fully remote work with a monthly work from home stipend
• Family planning resources and specialized support programs
• Equity opportunities
• Boulevard Bucks Learning and Development program

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Number of Employees: 251-500 employees