CRM Support CRM Support

Valentino•New York, NY

3d•$20 - $25•Hybrid

About The Position

As the CRM Intern, you will aid as a key coordinator between corporate data goals and boutique execution to maintain a high-quality North American client database. You will manage the full lifecycle of client data, from merging profiles and enforcing collection protocols to handling client reassignments and onboarding new leadership into the brand’s digital network. Using data extraction, you will turn data into clear performance dashboards that help stores improve client outreach and engagement. Additionally, you will support boutique teams through direct technical training and app troubleshooting, ensuring every associate is equipped to deliver a personalized, data-driven luxury experience.

Requirements

1-2 years of CRM experience in luxury goods/retail (previous internship experience)
Intermediate to advance skills in Microsoft Excel
Base knowledge of ERP ideally SAP specifically, and CRM software
Detail oriented with strong organizational skills
Efficient with data entry while maintaining data accuracy
Fast learner and diligence with system management
Strong relationship management and interpersonal skills

Responsibilities

Client Database Management
Data Integrity & Compliance: Ensure compliance with data collection protocols by monitoring KPIs for stores and sales associates, reporting any compliance gaps to management.
Database Maintenance: Execute client profile merging of duplicated profiles to ensure high-quality data across the North American region.
Lifecycle Management: Manage client reassignments following staff departures and manage localized client dedication requests to ensure continuity of service.
Data Accuracy: Partner with store teams to audit and update client profiles, ensuring comprehensive and accurate information within the CRM
CRM Reporting & Performance Analysis
Business Intelligence: Utilize SAP and Qlik to extract data and manage all regional CRM reporting.
Performance Tracking: Design and distribute weekly and monthly performance dashboards to keep store teams informed of their progress.
Strategic Insights: Synthesize complex data into weekly highlights for the corporate team, focusing on spending segmentation, client trends, and key performance indicators.
Engagement Monitoring: Analyze "One-to-One" (OTO) completion rates by store and individual sales associate to drive higher participation and outreach effectiveness.
Client Segmentation: Fulfill custom client list requests and monitor spending behaviors to support targeted marketing efforts.
CRM Onboarding & Training
Regional Support: Facilitate regional training sessions to align store teams on CRM objectives, tools, and KPI benchmarks.
Technical Empowerment: Provide ongoing training and troubleshooting for store teams on CRM application management to optimize daily usage.