Tiktok-posted 2 months ago
Full-time • Mid Level
San Jose, CA
5,001-10,000 employees
Broadcasting and Content Providers

The high-performing Global Monetization Strategy & Operations (MSO) organization is essential to enabling TikTok's advertising business growth. We partner with business leaders in strategy setting, revenue planning, sales & client incentive policy-making, driving operational effectiveness in tooling and sales processes, and ensuring productive and fruitful partnerships cross-functionally across internal teams. The CRM Strategy and Operations Manager will play a critical role in driving CRM product adoption focused on tooling scalability, effectiveness and efficiency. This role will work with cross-functional teams to identify needs and proactively find solutions to improve processes and tooling to enable business scale, reducing friction and manual work across the business.

  • Define, build and lead global cross-functional programs to deliver end-to-end solutions that enable commercial insights development and delivery via online systems & practices
  • Apply an outside-in and inside-out insights, advocate in driving system and feature development by engaging best practice approach
  • Analyze and evaluate key aspects of the business process and tooling; identify global and regional improvement opportunities and make recommendations to senior management based on business cases while aligning with system and tooling teams to eliminate process gaps
  • Gather business feedback related to system and tooling needs, prioritize business asks and shape road map to drive efficiency and effectiveness
  • Own business requirements documentation (BRD) related to system and tooling needs, oversee system/tooling GTM execution, UAT AT testing, signoff and enablement
  • Act as SME for partner teams when it comes to system, tooling and process design
  • Own business communications related to system/tooling GTM execution and enablement, maintenance of documentation, system and tooling expertise
  • Build strong, trusting partnerships to readily mobilize people and influence across a broad range of partners, leaders, and organizations
  • 5+ years of experience in operations, CRM, product or program management role within a fast-paced technology company
  • Experience developing product, operational or systems-related strategies for a global or multinational sales organization
  • CRM (Salesforce, Microsoft Dynamics 365), Product Marketing or Consulting experience in the technology sector and demonstrated ability to contribute at strategic, operational and tactical levels
  • Experience in building AI CRM product and/or lead management product is a plus
  • Passion and experience leading functional initiatives, with proven track record in taking projects from inception to execution and results
  • Strong problem-solving and analysis skills, ability to solve complex and diverse business problems (commercial, operational, organizational) and synthesize findings into narratives for leadership
  • Track record of presenting to senior management and stakeholder management
  • Expert in process design and documentation, optimization and GTM execution
  • Is a self-starter and has the ability to work independently, multitask and adapt to changing priorities
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