CRM Strategist

Smartbug Media

76d • $66,300 - $95,000

About The Position

The CRM Strategist will report to the Sr. Director, Client Operations and is responsible for leading large-scale HubSpot implementation projects and delivering strategic, high-impact CRM solutions for our clients. You will leverage your deep expertise in HubSpot to design, configure, and optimize platforms that enhance the full customer lifecycle, spanning marketing, sales, customer success, and operations. You are the face of SmartBug and the first impression of the company to our customers, you should be adept at building relationships and trust with senior-level clients. To succeed in this role, you must be an engaged professional with unwavering requirements for providing an incredible customer experience, including strong client communication and impactful client results. As an CRM Strategist, you will be measured on delivering the following: Client satisfaction (results, retention, awards, reviews, referenceable clients), Customer growth and profitability, Client effective billing rates (EBRs), Out-of-scope revenue attainment, Setting and achieving SMART client goals, Timely strategy delivery, Individual utilization rates that meet company goals.

Requirements

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
• Minimum of 5 years of experience building solutions within the HubSpot platform.
• Proven experience with HubSpot software suite and a deep understanding of the HubSpot ecosystem.
• Strong interpersonal skills.
• Exceptional communication and presentation skills.
• High level of organization, attention to detail, and the ability to manage multiple priorities.
• Strong problem-solving capabilities and the ability to navigate complex challenges.
• High level of integrity, work ethic, and professionalism.
• Passion for client success and a commitment to delivering outstanding results.
• Experience working remotely in similar roles is strongly preferred.
• HubSpot essential certifications.
• HubSpot Trainer Certification, HubSpot Marketing Software, Sales Software, Service Hub and Revenue Operations Certifications.

Responsibilities

• Lead large-scale HubSpot implementation projects for clients, ensuring alignment with strategic and tactical business goals.
• Address client feedback and concerns promptly.
• Ensure your clients see SmartBug as an indispensable partner in their growth, and that each receives a 5-star customer experience as measured by being the highest-rated partner on the HubSpot partner directory.
• Deliver consistent, world-class quality across all customer lifecycle strategies and implementations (marketing, sales, customer success, operations).
• Have a strong understanding of strategic opportunities to expand project scope; identify and recommend additional and complementary services to help meet client needs and goals.
• Translate client and internal strategies into comprehensive HubSpot solutions that support marketing, sales, customer success, and operational workflows.
• Provide intermediate to advanced configuration of HubSpot Marketing Hub, Sales Hub, Service Hub, Content Hub, Data Hub, and HubSpot AI.
• Develop and generate comprehensive HubSpot reports to track and communicate client goal progress as it relates to their HubSpot instance.
• Ensure HubSpot configuration meets client needs—demonstrating ROI for your clients should be your North Star.
• Provide training to the client and internal team on how to use their customized HubSpot instance effectively.
• Guide and mentor CRM Specialists and support Marketing Strategists on complex projects.
• Monitor and manage project budgets and scope.
• Collaborate with the SmartBug sales team to develop tailored strategies to prospects.

Benefits

• Annual Salary between $66,300 -$95,000 DOE
• Health insurance with company contribution
• Paid maternity and paternity leave
• Paid vacation
• Paid time off
• Winter Closure from December 25th, 2025 to January 1st, 2026.
• 4-week paid sabbatical every 5 years of employment
• Monthly remote work allowance
• 401(k) with employer matching
• Flexible spending plan
• Company-funded short-term disability and life insurance
• Long-term disability
• Training budget
• The flexibility of working remotely
• MacBook Air issued to you at time of hire

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: Bachelor's degree