CRM Strategist/Planner

adm-Indicia • New York, NY

21d • Hybrid

About The Position

We are seeking an experienced and innovative CRM Planner/Strategist to join our team. In this role, you will contribute to the strategic direction of accounts and help shape the future of our agency’s data-driven marketing and communications strategies. You’ll work closely with clients, senior teams, and internal departments to drive growth, deliver measurable business results, setting the standard for strategic excellence both internally and across the industry.

Requirements

• Minimum 3 years’ professional experience as a strategist/planner for large client accounts.
• Proven track record of delivering innovative, data-driven marketing strategies that generate tangible business results.
• Expertise in leveraging customer insight and data to inform creative, strategic, and communications planning.
• Exceptional communication and project management skills.
• Strategic thinker with a passion for innovation, challenging the status quo, and continuously improving planning methodologies.

Responsibilities

• Strategy development for key CRM accounts, defining and implementing strategic directions that address client challenges and deliver tangible commercial value.
• Refine and optimize the agency’s Strategy & Planning platform, creating an environment that allows the team to deliver at its full potential.
• Act entrepreneurially to drive growth by activating the agency proposition and productizing strategic offerings, particularly in data strategy.
• Champion the visibility and understanding of Strategy & Planning across the agency and wider industry, contributing your voice and expertise to thought leadership initiatives.
• Utilize data, customer insight, and cultural understanding to create strategies that deliver measurable impact across marketing funnels.
• Participate in pitches, RFPs, and other business development opportunities to drive agency growth.

Benefits

• Medical, Dental, Vision, 401(k) match, and cell phone reimbursement.
• Generous PTO, volunteer days, professional development opportunities, and employee reward and recognition programs.
• Work with some of the biggest brands and collaborate with a global team of experts.
• We are an equal opportunities employer and as such, will make any reasonable adjustments to accommodate the needs of all candidates. If you have any such needs or requirements in the context of your interview, please notify us so that we can make the appropriate arrangements.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed