CRM Program Manager- Automotive Experience Required
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About The Position
As a CRM Program Manager, you will focus on both strategy and execution of email, push and SMS campaigns with a strong emphasis on driving awareness, engagement and retention in the automotive space. In this role, you will help develop a strategy, manage day-to-day campaign operations, and measure campaign effectiveness through main performance metrics such as open rates, click-through rates, and engagement with our product. You will partner with product, marketing, and analytics teams to deliver a seamless, personalized customer experience, using data-driven insights to increase strategies and achieve measurable results. You will report to the Online Marketing Director.
