CRM & Marketing Automation Specialist

England, Thims & Miller Inc. • Jacksonville, FL

107d

About The Position

England-Thims & Miller (ETM) is seeking a proactive and detail-oriented CRM & Marketing Automation Specialist to own, optimize, and scale our use of HubSpot Marketing Hub. This role blends CRM management, marketing operations, and light content/campaign support to ensure our lead generation, sales enablement, and visibility efforts run smoothly and deliver results.

Requirements

• 5+ years of experience in marketing operations, digital marketing, or CRM administration
• Hands-on HubSpot experience, preferably in a B2B or professional services environment
• Strong working knowledge of forms, lists, workflows, email campaigns
• Lifecycle stage tracking and lead scoring
• UTM tagging and campaign tracking
• Comfortable collaborating with both marketing and sales teams
• Organized, detail-oriented, and able to manage multiple priorities

Responsibilities

• Manage the setup, configuration, and ongoing maintenance of HubSpot Marketing Hub
• Create and maintain properties, lists, forms, workflows, and custom dashboards
• Implement and maintain lead scoring, lifecycle stages, and segmentation
• Monitor lead flow and ensure clean data and contact/company integrity
• Support sales and marketing alignment through CRM integrations and automations
• Build and schedule marketing emails and nurture sequences
• Support the launch of campaign assets (landing pages, forms, UTM tracking)
• Maintain campaign dashboards and attribution logic in HubSpot
• Run A/B tests and email performance optimization
• Maintain reporting for MQLs, campaign engagement, and conversion performance
• Develop recurring dashboards for the marketing team, BD leaders, and exec team
• Collaborate with the data team to align CRM with external data pipelines and dashboards
• Assist with drafting or QCing campaign copy (emails, landing pages, forms)
• Collaborate with the marketing team on campaign planning
• Help ensure messaging and visuals are properly deployed across platforms

Benefits

• Competitive salary
• Full benefits package
• Potential performance-based bonus

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: Bachelor's degree
• Number of Employees: 101-250 employees