Creative Strategy Senior Manager

Verizon CommunicationsNew York, NY
407d$114,000 - $212,000Remote

About The Position

The Creative Strategy Senior Manager will lead the Consumer Creative Strategy team at Verizon, focusing on developing and executing national wireless creative campaigns. This role involves managing creative development for the Accessories line of business and collaborating with cross-functional teams to align on business objectives. The manager will oversee relationships with external advertising agencies, ensuring timely and budget-compliant delivery of creative assets while providing strategic feedback to enhance creative output.

Requirements

  • Bachelor's degree or four or more years of work experience.
  • Six or more years of relevant experience in creative advertising environments.
  • Experience managing multiple stakeholders and projects.

Nice To Haves

  • Bachelor's degree or higher.
  • Six years of relevant work experience either agency or client-side.
  • Curiosity about marketing and advertising.
  • Strong interpersonal skills for team building and creative development.
  • Desire to be seen as a leader for projects.
  • Excellent communication skills to drive creative work.
  • Ability to balance multiple priorities in a dynamic environment.
  • Self-motivated with attention to detail and campaign orchestration experience.
  • Experience coordinating among cross-functional teams and agency partners.
  • Understanding of creative development across channels.

Responsibilities

  • Develop and execute national wireless creative campaigns.
  • Lead creative development for the Accessories line of business and other market priorities.
  • Collaborate with internal cross-functional teams to understand business and strategic objectives.
  • Manage the day-to-day relationship with external creative advertising agencies.
  • Deliver clear direction and guidance to creative implementation teams.
  • Review all creative assets and provide feedback and strategic recommendations.
  • Work closely with media teams for digital asset trafficking.
  • Research categories, competitors, target audiences, and cultural trends to support creative strategy.
  • Track timelines and budgets, adjusting as necessary.
  • Prepare and present materials to key stakeholders.

Benefits

  • Health and wellness benefits
  • Short term incentives
  • 401(k) Savings Plan
  • Stock incentive programs
  • Paid time off
  • Parental leave
  • Adoption assistance
  • Tuition assistance
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