Creative Marketing Director

MM Coaching Limited
21hRemote

About The Position

Marriage Reset (MM Coaching Limited) helps men save their marriages through results-oriented online coaching - often succeeding where traditional counselling falls short. In under three years, we’ve achieved 10x growth and continue expanding rapidly, delivering exceptional outcomes for our clients every day. How? We’ve focused on growth and the exceptional coaching for our clients and team members. By creating a high-performance, positive environment we’ve helped thousands of clients with saving their marriage and achieving their full potential through direct support, coaching and consulting. We are looking for an experienced Creative Director who will co-lead the company's vision and brand strategy alongside our Co-Founder. You will own creative direction across all customer touchpoints and drive measurable improvements in conversions, revenue, and audience engagement. You'll work directly with the Co-Founder, collaborating with Growth and Media to support creative testing and iteration, while directing creative production (designers, video editors, and copywriters) to execute at a high standard. You'll be the co-architect of our brand's voice and growth. Through strategy, you'll transform data insights into compelling creative and copy across all platforms, driving real, measurable results.

Requirements

  • 7 or more years of experience in creative direction within high-ticket coaching or service-based businesses.
  • Proven track record overseeing $1M+ funnels with a strong understanding of voice-of-customer research.
  • Demonstrated ability to lead creative teams, manage QA processes, and own final approvals.
  • Strong copywriting literacy with the ability to brief, review, and elevate copy produced by your team.
  • An analytical mindset with a genuine obsession for testing, performance metrics, and continuous improvement.

Responsibilities

  • Lead and develop monthly creative strategies from data insights, including hooks, angles, and campaigns for organic and paid content.
  • Oversee and direct all creative output across paid ads, landing pages, email sequences, and video scripts, ensuring consistency and quality.
  • Build, manage, and elevate the creative team including designers, video editors, and copywriters.
  • Own and refine the Marriage Reset brand, signing off on all messaging and copy before it goes to market.
  • Collaborate with media buying and growth teams to test, iterate, and optimize creative based on performance data.

Benefits

  • Work from Anywhere: Enjoy the freedom of a fully remote position, giving you the flexibility to work from wherever you feel most productive.
  • Creative Ownership: Take full ownership of creative strategy while working alongside a team that actively supports your ideas and invests in your success.
  • Performance-Based Rewards: Exceptional performance and meaningful contributions beyond the core expectations of the role may be recognized through discretionary performance-based bonuses.
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