About The Position

Sotheby’s International Realty Inc. is searching for a Marketing Coordinator who will handle the marketing and advertising operations for the office and its agents. This position will implement what we value with our agents and customers at a local level.

Requirements

  • 4 Year Degree Required (Relevant real estate marketing or support experience may be considered in lieu of degree).
  • 2 years’ experience in a marketing, advertising agency, or similar acceptable transferable skilled real estate position preferred.
  • Microsoft Word, Excel, PowerPoint, Adobe Suite (Photoshop, In Design) basic knowledge of MLS and other real estate databases is a plus.
  • Proficient with graphic design and print advertising experience, as well as brand social media management.
  • Ability to multi-task along with exceptional communication, interpersonal, organization, and design program skills.
  • Present information and communicate intended message in one-on-one, in small, and in large groups to agents and clients.
  • Organized, creative, detail oriented.
  • Strong work ethic, ability to work independently.

Nice To Haves

  • Real Estate Experience Preferred, not required.

Responsibilities

  • Understand and promote the value and applicability of the brand/company marketing options both generally and in response to specific needs.
  • Recommend fresh strategies to increase success rate for agents.
  • Partner with the brokerage manager and marketing manager to improve existing agent programs and/or build custom initiatives and solutions.
  • Act as a liaison, supporting brand and company messages and objectives with local agents, and sharing feedback and needs from these groups with leadership.
  • Daily agent support; aid with customization and use of available marketing materials, templates, and programs.
  • Aid with listing and buyer client presentations.
  • Facilitate the launch of properties/listings on the MLS & companywide websites by crafting promotional materials including social media, property brochures, reporting marketing activities, property specific websites, and more.
  • Build digital and print marketing materials for agents to self promote such as newsletters, brochures, and postcards using brand templates as well as custom designs.
  • Lead team to achieve local marketing objectives including assembling/crafting ads, identifying appropriate opportunities to promote individual listings as well as the office or agents locally, ensuring quality and accuracy in local materials.
  • Support agents with marketing materials and programs.
  • Maintain familiarity with company and brand internet content updates and guide agents to appropriate resources.
  • Introduce and educate agents in new and existing programs and initiatives.
  • Present at brokerage sales meeting as appropriate.
  • Maintain content for brokerage social media accounts (Facebook and Instagram) and Brokerage website.
  • Attend and participate in monthly company-wide marketing calls.
  • Team up with Corporate Marketing Team and Public Relations Team.
  • Track marketing activities and expenses.
  • Other duties as assigned by management to assist in the operation of the office/marketing department, including assistance when onboarding new agents and staff.
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