Creative Director

Specialty Equipment Market Association (Sema) • Pensacola, FL

286d • $125,000 - $150,000 • Onsite

About The Position

Velocity is the country's leading builder of classic American vehicles. We're redefining the essence of classic ownership, vehicles not just restored, but entirely reborn. Our vehicles marry the soul and aesthetic of classic cars with the performance, technology, and reliability of contemporary automobiles. We make classic car ownership easy moving away from the “one-off” restoration with its many unknowns to a manufactured product infused with legacy, authenticity, and performance. We are seeking a visionary Creative Director to lead our creative team and spearhead marketing initiatives. The ideal candidate will possess a deep appreciation for classic automobiles, strong leadership skills, and a keen ability to translate the company's brand and vision into compelling marketing campaigns that resonate with both enthusiasts and collectors. As the Creative Director, you will be responsible for overseeing all creative aspects of our marketing strategy, including visual identity, digital and print media, video content, and experiential marketing. You will collaborate with cross-functional teams to ensure all creative outputs align with our brand's values and business objectives.

Requirements

• Bachelor's degree in Graphic Design, Marketing, Communications preferred.
• 10+ years of experience in a creative leadership role, preferably within an automotive or luxury goods industry.
• Proven track record of developing and executing successful marketing campaigns across multiple channels.
• Strong understanding of classic car culture and the ability to translate this into meaningful creative content.
• Excellent leadership, communication, and project management skills.
• Proficiency in Adobe Creative Suite and other relevant creative software.
• Strong portfolio showcasing a range of creative work, including digital, print, and video, luxury products or lifestyle brands preferred.

Responsibilities

• Manage, mentor, and inspire a team of designers, copywriters, photographers, videographers, and other creative professionals to consistently deliver innovative and high-quality work.
• Develop and maintain the visual and narrative identity of the company, ensuring brand consistency across all platforms, including digital, print, and event spaces.
• Lead the conceptualization and execution of marketing campaigns that highlight our classic car restoration services, focusing on engaging storytelling that appeals to both vintage car enthusiasts and a broader audience.
• Work closely with the marketing, sales, and business development teams to integrate creative solutions into broader company initiatives. Act as the key point of contact for all creative output.
• Ensure timely delivery of creative projects, from initial concept through to final execution, managing resources and timelines effectively.
• Oversee relationships with external agencies, freelancers, and other third-party vendors to ensure high-quality creative execution and brand alignment.
• Stay up to date with industry trends, emerging technologies, and creative best practices. Identify new opportunities to enhance the brand's presence and impact.

Benefits

• Competitive salary based on experience
• Fast paced, friendly team environment
• Health/Dental/Vision/Life/Disability after 60 days
• 401k plan after 6 months on next enrollment date
• Paid time off and paid holidays, including paid week off during Christmas

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Industry: Religious, Grantmaking, Civic, Professional, and Similar Organizations
• Education Level: Bachelor's degree