Creative Director

Meta • Menlo Park, CA

9d

About The Position

Ad creative is one of the biggest drivers of ad performance. AI has advanced creative production at unprecedented speed. Meanwhile, authentic brand storytelling, engaging creative directions remain essential for creatives to resonate with different audiences. Your role will be to blend cutting-edge AI tools with brand aesthetic and strategy — helping brands tell engaging stories, and drive meaningful people connections. This role offers a chance to shape the future of performant creative generations through AI. You will push the boundaries of technology and creativity by leveraging AI to seamlessly bridge consumer insights, brand storytelling, creative directions, and performance at scale.

Requirements

• Bachelor's Degree or equivalent experience, with 5+ years of experience leading creative direction across various multidisciplinary teams
• Extensive experience in a digital advertising agency, proven track record producing ads for digital platforms
• Skilled in developing brand creative strategy, encompassing direction, style and aesthetic guidelines
• Solid creative storytelling skills with the demonstrated experience crafting engaging narratives for different audiences
• Solid communication skills demonstrated experience working effectively with both technical and creative stakeholders

Nice To Haves

• Familiarity with AI creative tools for image, text and video production
• Experience with creative testing and performance optimization

Responsibilities

• Define creative strategies for AI-generated ads across Family of Apps
• Collaborate with product teams to develop scalable AI solutions which align with brand guidelines, style and establish engaging creative directions
• Integrating brand and creative best practices with AI and data insights to achieve optimal performance outcomes

What This Job Offers

• Job Type: Full-time
• Career Level: Director