Creative Director

Aspen Skiing Company-posted about 21 hours ago
$120,000 - $170,000/Yr
Full-time • Director
Colorado Springs, CO
Resume
Match Score
Upload and Match ResumeTrack Jobs with Teal

The Creative Director will define and lead product-driven creative direction for Aspen Collection, a luxury performance and lifestyle brand, and a growing portfolio of ventures. This leader will blend merchant instincts and creative vision to shape how our brand comes to life through product, presentation, and storytelling. With a primary focus on product design & development, line plan management, and brand identity, the Creative Director will drive the look, feel, and emotional resonance of the Aspen Collection from line concepting and assortment storytelling to go-to-market presentation. This role reports to the COO, Aspen Ventures.

  • Define and evolve the creative direction of Aspen Collection’s product line, ensuring alignment with the brand’s performance and mountain lifestyle ethos, consumer insights, and assortment strategy.
  • Partner with the Product team and design agency to develop the seasonal narrative including color stories, fabric direction, silhouette strategy, identify hero styles, and product hierarchy.
  • Translate product strategy into compelling narratives that elevate the line architecture, innovation stories, and overall consumer experience.
  • Oversee the product’s aesthetic expression to ensure cohesive, compelling brand identity. This includes material and trim direction to packaging, marketing, and in-store presentation.
  • Lead creative development for product collaborations, ensuring strategic alignment, brand elevation, and authenticity.
  • Own the seasonal creative brief including defining the product stories, campaign direction, fabric/silhouette stories, and key visual frameworks that guide go-to-market execution.
  • Direct the visual merchandising, campaign imagery, and lookbook storytelling to bring the collection to life across channels.
  • Partner with Marketing, Digital, and PR teams to ensure that all creative expressions reinforce the product’s hero stories and brand DNA.
  • Guide creative partners and in-house teams in producing compelling, aspirational imagery and storytelling assets that elevate the brand.
  • Lead and mentor a cross-functional team (Product Development and Integrated Marketing Manager), fostering collaboration between product, brand, and creative functions.
  • Other duties as assigned.
  • Bachelor’s degree in Merchandising, Product Design, Marketing, or related field.
  • 15+ years of experience in creative direction, product merchandising, or brand leadership within lifestyle, fashion, luxury, or performance categories.
  • Deep understanding of product as the core brand driver, with a strong aesthetic, taste, and luxury sensibility.
  • Proven experience leading product storytelling and go-to-market alignment in growth or lifestyle brands.
  • Strong partnership with Merchandising and Design—able to articulate creative ideas in business terms.
  • Experience overseeing seasonal line management, collaborations, and product presentation.
  • Excellent leadership, communication, and cross-functional collaboration skills.
  • Passion for luxury, performance, and outdoor lifestyle culture.
  • Proven ability to translate product strategy into compelling brand and campaign expressions.
  • Ability to balance commercial strategy and brand differentiation, translating product innovation into a cohesive, aspirational brand world.
  • Health, Dental and Vision Insurance Programs
  • Flexible Spending Account Programs
  • Life Insurance Programs
  • Paid Time Off Programs
  • Paid Leave Programs
  • 401(k) Savings Plan
  • Employee Ski Pass and Dependent Ski Passes
  • Other company perks
Track Jobs with Teal

Job Search Resources

•
Resume Builder
•
Creative Director Resume Examples
•
Creative Director Cover Letter Examples

Tools

Career Hubs

Guides

Company

© 2024 Teal Labs, Inc
Privacy PolicyTerms of Service