Creative Director (Print/Digital), Global Corporate Brand

A+E Networks•New York, NY

1d•Hybrid

About The Position

THE ROLE: The Creative Director is responsible for setting the artistic vision and direction of the brand, serving as the highest creative authority on the team. The CD works closely with the Vice President to ensure the creative vision aligns with business goals/strategies. The Creative Director ensures consistency by developing creative guidelines, ensuring it carries across the team’s collateral. The CD oversees Art Directors and Designers, delegates workload, mentors the team and ensures the highest level of creative quality. In most cases, this role carries the largest reviewing responsibility, often serving as the final stop for creative review. The CD will also demonstrate the ability to deliver creative concepts based on provided briefs. The CD will interact with clients and steer projects forward in the VP’s absence, while still spending time to support on project workload. In doing so, the CD will develop client relationships and improve functional processes and workflows. Because their creative vision casts a wide net, the CD must be a generalist familiar with a wide variety of creative formats. Outcomes directed by the CD will have a moderate impact on the organizations or partners’ short-term results.

Responsibilities

CREATIVE STRATEGY & CONCEPTS – Brainstorm creative concepts for campaigns, events, naming, etc. that convey clear marketing value in fresh ways.
MULTI-DISIPLINARY EXECUTION – Design a broad range of collateral with comfort pivoting between multiple formats – microsites, enterprise software design, digital banners, digital RSVPs, newsletters, social media posts, video graphics, logos, presentations, print and event collateral, campus wall art, environmental design, and premiums. Ability to execute within brand guidelines yet adapts to different design styles where needed.
STRATEGY-MINDED – Thinks critically about all tasks. Consider implications beyond what is in front of you and the role it plays in company and department goals. Ability to translate abstract business objectives into impactful visuals with a story.
HANDS-ON CREATIVE DELIVERY & DIRECTION – While this role will predominantly be executing and delivering creative work, this person will also direct and filter work among a team of four creatives, ensuring projects adhere to brands standards, quality, and strategy. Demonstrates leadership abilities that fosters learning and excellence among team members, inspiring the highest level of creativity. Ability to shepherd creative projects from conception to completion with minimal supervision, leading project calls and instinctively raising questions, concerns, risks, or barriers where present.
BRAND MANAGEMENT – an active brand steward who protects, maintains, and enhances design standards across varying platforms and mediums. Manage and develop style guides, templates, creative assets, libraries, and tools.
CLIENT RELATIONSHIPS – Strong leadership, presentational, and interpersonal skills to manage relationships across our many divisions such as ad sales, global content sales, programming, PR, HR, etc. Operate at the highest level of discretion and ethical integrity with the handling of proprietary and sensitive information.
COLLOBORATION - Collaborates with internal project managers, copywriters, and clients. Strong self-starter and team player with the ability to work in a dynamic, fast-paced environment. Thrives with a high volume of design requests requiring quick turnaround.
MANAGEMENT – Manages and develops a team of designers.