Creative Copywriter

VASA FITNESS • Denver, CO

2d • $65,000 - $75,000 • Onsite

About The Position

VASA Fitness is seeking a highly creative and strategic Copywriter to help shape
and elevate our brand voice across every touchpoint. This role is more than
writing--it's about bringing ideas to life, telling stories that resonate, and
creating work that makes people feel something.

You'll partner closely with Brand and Marketing to concept and execute campaigns
that drive awareness, engagement, and growth--while ensuring every word reflects
the energy, inclusivity, and personality that define VASA. From digital ads and
website content to member communications and internal documents, this position
plays a critical role in driving brand awareness, member engagement, and overall
business growth.

Requirements

• 3--5 years of professional copywriting experience (agency or in-house).
• Strong portfolio showcasing a range of copywriting samples across digital and print platforms.
• Exceptional grammar, spelling, and punctuation skills with keen attention to detail.
• Proven experience writing high-performing ad copy for social, search, and digital campaigns.
• Solid understanding of SEO writing principles and digital content optimization.
• Familiarity with CMS platforms, analytics dashboards, and A/B testing methods to inform and refine copy effectiveness.
• Excellent communication, collaboration, and presentation skills.
• Ability to manage multiple projects simultaneously and meet tight deadlines.
• Curious, proactive, adaptable, and passionate about storytelling and connecting with audiences.

Nice To Haves

• Familiarity with the fitness industry, trends, and terminology is a strong plus.

Responsibilities

• Concept and write clear, engaging, and on-brand copy across channels including websites, digital ads, direct mail, social media, email campaigns, SMS, blogs, and in-app messaging.
• Own copy development from brief through final execution, ensuring ideas are strategically sound and creatively compelling.
• Write effective ad copy for social media campaigns and search engine marketing (SEM).
• Partner with the Brand and Marketing teams to concept and execute creative campaigns that align with business objectives.
• Create compelling content for internal communications, sales materials, and corporate documents.
• Act as the steward of VASA's brand voice, ensuring consistency, clarity, and emotional resonance across all prospect and member touchpoints.
• Stay up to date with cultural, digital, and fitness industry trends to inspire fresh and innovative messaging strategies.
• Collaborate with designers, marketers, and other stakeholders to deliver cohesive creative solutions.
• Participate in creative brief development, brainstorming sessions, and campaign ideation, contributing original concepts and storytelling approaches.
• Edit and proofread copy to ensure accuracy, clarity, and high editorial standards.

Benefits

• All employees receive two complimentary gym memberships--one for themselves and another to give away--plus 401k options.
• Additional benefit packages are available for employees who work 30+ hours per week.
• Salaried Employees: Flexible Vacation Plan, Paid Holidays, Paid Parental Leave, and Health, Dental, Vision Benefits

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 101-250 employees